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Pembaharuan Terakhir
18 Apr 2018
Protokol MEDIA menghancurkan hubungan antara penerbit konten dan konsumen dengan menciptakan ekonomi langsung untuk pertukaran konten, data, dan insentif, termasuk insentif keuangan. Protokol MEDIA memungkinkan penerbit, merek, dan pembuat konten untuk memberikan konten yang paling relevan demi mendapatkan pengalaman daring yang lebih transparan, efisien, dan menyenangkan.
Saat ini, distribusi konten tidak efisien dan dimediasi melalui platform sosial dan mesin pencari yang mengontrol pemirsa besar. Platform distribusi konten ini memanen sejumlah besar data pertunangan dan preferensi yang sangat berharga dari konsumen konten, tetapi menawarkan sedikit pencipta dan penerbit. Protokol MEDIA memungkinkan pertukaran nilai antara para pelaku ini untuk saling menguntungkan. Fungsi ekonomi dari protokol ini dirancang untuk membuat saluran langsung bagi penerbit untuk mempromosikan konten melalui insentif konsumsi seimbang langsung ke konsumen, bagi konsumen untuk membayar langsung untuk konten yang terjaga keamanannya, dan untuk membelanjakan token yang memberi penghargaan kepada pembuat konten dan penerbit yang disukai. Protokol ini dirancang untuk mendukung ekosistem aplikasi distribusi konten yang terlokalisasi dan berpusat pada komunitas yang saat ini tidak dapat mengatasi skala ekonomi yang diabadikan oleh platform lama.
Q1 2017
Q4 2017
Q1 2018
Q2 2018
Q3 2018
Diverifikasi 8%
Perhatian. Ada risiko bahwa anggota yang tidak diverifikasi sebenarnya bukan anggota tim
Diverifikasi 0%
Perhatian. Ada risiko bahwa anggota yang tidak diverifikasi sebenarnya bukan anggota tim
Even without the recent disclosures of social media data abuse it would have been hard to disagree with MEDIA Protocol’s interpretation that no middlemen are needed in the transfer of data, content and reward.
As the depth and reach of those scandals become wider known, the need to change the present system will become self-evident to even the most die-hard Facebook fan.
The question remains though, who will be the driver of that change? MEDIA Protocol have a clear vision of what is needed and appear to have positioned themselves in a unique position where there are no direct competitors to them taking on that mantle. While the likes of POET and even STEEM may have some overlap on the content side, it is perhaps the Brave platform and their BAT token who are the nearest in terms of the overall aims, but even here there are significant differences of approach.
With a minimum viable product already available, workable platform, quality team and advisers, MEDIA Protocol certainly merits further consideration.
How far that consideration goes for potential investors though will ultimately depend on the company nailing down a coherent roadmap and probably most important of all, establishing the ICO tokenomics at the earliest opportunity.
Positives
CryptoCatnip: This is Media Protocol’s first app that is devoted to cryptocurrency news. An early version is currently out for iOS and Android, but won’t be completely functional until the token is released. Thus, giving users a decentralized news platform that tells them more detailed information about cryptocurrency.
Content Incentives: The Content Recommendation Server leverages the team’s current talent with artificial intelligence to connect users with content that they’re interested in. This makes it easier for new users to get involved in the platform and give them content that’s suited to them.
Open Source: Media Protocol is open source, making it easier for users to analyze the code and verify its stability and security.
Negatives
Roadmap Uncertainty: Media Protocol’s roadmap had a lack of a clear focus. It needs to have more direction to grow in the future.
Coin Offering Information: Media Protocol has little information in regards to the initial coin offering timelines.
Competition: There is a lot of competition that’s used from similar projects within the blockchain sector.
