Verasity

Verasity

Created using Figma
Created using Figma

Last Update

Apr 4, 2018

VERASITY is a platform thatentirely restructures video economy by transforming the relationships between advertisers, content creators, and consumers. Unlike current video sharing platforms that feature several layers of vendors and middlemen between ecosystem participants, this ecosystem skew the content value so that high volume engagements benefit the consumer and content creator.Verasity features an effective Proof of View, makes Viewers the center of content transactions and utilizes blockchain technology.
Public Sale
Jun 1, 2018
Jun 30, 2018
100% completed
$46 800 000
374% goal completed
Goal 12 500 000 USD
past
  • 1 VRA
    =
    0.01 USD
Public Pre-sale
May 1, 2018
May 31, 2018
100% completed
Raised funds - no Data
Goal 11 200 000 USD
past
  • 1 VRA
    =
    0.0075 USD
Private Sale
Mar 1, 2018
Apr 30, 2018
100% completed
Raised funds - no Data
past
Token Details
Accepted Currencies
ETH, BTC
Company Details
Registered Country
Cayman Islands
Additional Details
MVP/Prototype
Yes
Platform
Proprietary blockchain built upon the Graphene framework.
Whitelist
Yes ,
KYC
Yes
Categories
Platform, Cryptocurrency, Media, Entertainment

About Verasity

Verasity is a disruptive next-generation video-sharing platform. Taking the best elements from traditional models such as advertising, SVOD and crowdfunding, our decentralized blockchain takes intermediaries out of the equation and keeps value within the community.

Our patent pending “Proof-of-View” technology ensures only legitimate video views get committed to the blockchain. On Verasity, viewers determine the value of content by their consumption - rather than third-parties or advertisers.

Viewers are rewarded with VERA cryptocurrency for watching and sharing videos. If they choose to watch adverts the rewards increase.

The platform gives creators and publishers a variety of monetisation solutions to choose from including donations, pay-per-view, and subscriptions. Creators can also opt to sell ‘VeraSparks’ in their channel and accelerate their growth. The users who buy them from the 'Spark Marketplace' then share in a channel’s on-going financial success.

Features

Verasity for Viewers:

View great video content
Verasity’s economy is designed to help Viewers find the content that they really want to watch. Direct commercial relationships between channel owners and their Viewers, ensure no third party can bias content suggestions.

Get rewarded for viewing
Verasity incentivizes Viewers to engage with the platform by rewarding them with VERA for the content they watch. Advertisers directly reward Viewers who choose to watch their adverts.

Earn VERA by supporting channels
Within Verasity, Viewers can help support the growth of a content channel through VeraSparks. If Viewers own VeraSparks in a channel, they receive a portion of the VERA collected by the channel.

Verasity for Video Content Creators:

Create channels and upload videos
Any Verasity user can become a Creator and launch a channel. Verasity uses proven, scalable and high-quality video streaming technology that ensures the best experience for Creators and their fans.

Multiple monetization methods
Verasity enables microtransactions that create the most flexibility for Creators and Publishers to monetize their content. No more waiting on payments as Verasity transactions are fast, secure and transparent.

Fund development of your channel
Through VeraSparks, Creators can sell a portion of their channel’s future revenue on Verasity, in exchange for VERA. This VERA can be used to accelerate growth in a channel and users who buy VeraSparks share in the success they helped to create.

Verasity for Advertisers and Sponsors

Brand new value
Verasity creates a direct value exchange between brand spend and Viewer interaction. With Verasity’s Proof-of-View technology, each view will be recorded in a way that is transparently auditable within the Verasity Blockchain.

Advertisers
Verasity enables Advertisers to directly pay Viewers VERA in exchange for their attention. Advertisers are guaranteed to reach engaged Viewers who voluntarily accept to watch the adverts.

Sponsors
Verasity enables Brands to transact with Creators directly through the platform using VERA. This assures sponsorships and brand placements are verified through Verasity’s Proof of View technology.

Technical Info

Verasity Whitepaper: https://verasity.io/documents/verasity_whitepaper_eng.pdf

Verasity Economics Paper: https://verasity.io/documents/verasity_economics_eng.pdf

Verasity Token Sale Document: https://verasity.io/documents/verasity_token_sale_proposal.pdf

Verasity Roadmap

  • Q3 2017

  • Founders identified opportunity for blockchain based video platform and started investigations - Delivered
    Adapted an existing white label UDP video player and CDN which has proven scale - Delivered
    UDP Video Player technology built into Chromium. TCP fallback integrated into player for seamless use on non-UDP enabled browsers - Delivered
  • Q4 2017

  • UDP video player tested with Akamai at 30m+ unique users per month - Delivered
    Assemble core team and advisors - Delivered
    Write and validate white paper - Delivered
    Investigation into Blockchain ledger - Delivered
  • Q1 2018

  • Creation of Foundation structure - Delivered
    Release VeraPlayer prototype - Delivered
    Announcement of project, publish whitepaper - Ongoing
    Launch Public sale website - Ongoing
  • Q2 2018

  • Fundraise through private sale - Ongoing
    Launch public sale
    Release Wallet prototype
    Expand team of engineers
  • Read More
  • Q3 2018

  • Release and test Blockchain
    Release VeraWallet
    Convert VERA onto Verasity Blockchain
    Launch CMS and Analytics
  • Q4 2018

  • Launch beta of consumer platform to a select group of Creators
    Launch VeraPay
  • 2019

  • Launch full version of site
    Launch Spark Marketplace
    Add advertising as a monetization option
  • 2020

  • Launch mobile apps
    Scale platform to 15m VeraWallet holders

Activity

Activity:
75
LOW
Posts:
1 406
VERY HIGH
Views:
7 519
HIGH
Activity:
392
HIGH
Merit:
114
MEDIUM
Posts:
742
HIGH
Views:
16 801
VERY HIGH
Users:
143
MEDIUM
Posts:
633
VERY HIGH
Followers:
279 379
VERY HIGH
Likes:
279 106
VERY HIGH
Rating:
4.90
VERY HIGH
Reviews:
92
MEDIUM
Followers:
11 121
VERY HIGH
Tweets:
1 107
VERY HIGH
Members:
41 601
VERY HIGH
Alexa
Rank:
825 825
LOW
Delta:
735 599

Participation in events

Team

Verified 92%

Attention. There is a risk that unverified members are not actually members of the team

CEO
verified
Project and Video Network Expert
verified
Lead Engineer
verified
Blockchain & Data Centre Expert
unverified
Senior Blockchain Developer
verified
Blockchain Developer
verified
High-load back-end developer & security engineer
verified
Blockchain and back-end Developer
verified
Full-stack Developer
verified
Director of Communications
verified
Advertising Technology Expert
verified
Marketing
verified
Social Video Expert
verified

Advisors

Verified 50%

Attention. There is a risk that unverified members are not actually members of the team

Economic Advisor
verified
Advisor, Investor, Media Expert
unverified

Verasity Interviews

David Orman
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Very excited to be part of Verasity's next generation video platform project. Launching a new cryptocurrency (VERA) and utilising the blockchain to solve many of the big issues in the media world.
Scott Brown
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
The prospects of Verasity are so exciting, solving and evolving the legacy issues in media ecosystems through blockchain and digital economies. The opportunity for for disruption in multiple dimensions is simply limitless, not to mention the satisfaction of helping content creators and consumers to get the most out of their engagements with the platform.

Very excited to be involved with the project.
Chris Morof
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Being an active part of the video community both in ad tech and video tech we are working together for the common goal of disrupting the video world. As a Verasity team member I am actively consulting the team relative to tech, being an active developer
Dr. Christian Jaag
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Introducing its own token allows Verasity to organise its video platform as an independent economy, and therefore to use tools from fiscal and monetary policy to stabilize price levels and foster growth.
Kyrylo Bybyk
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Blockchain Developer
Ievgen Iegorochkin
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Within the Verasity team I work closely with the other developers on our team to ensure high performance of all blockchain elements within our products.
By utilizing some unique technology, Verasity is able to facilitate a complete ecosystem where both video creators and viewers can thrive.
Dmytro Medianik
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Having worked on multiple projects during my career, Verasity is a stand out project in so many ways. The fundamental idea, great team and overall technology are in a prime position to build a platform built to last. My role in the team is to ensure the security and scalability of the platform for our community.
Mykolai Chapny
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Having worked within online video for many years, helping to build the future of the industry is extremely exciting. My role within the project is to make sure all the backend technology and blockchain features work well together!
Anton Lukashenko
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
It is great to be part of such a talented and innovative team. I'm looking forward to helping the whole online video industry utilize Blockchain technology in a way that helps drive the growth and development of content creators!
Tom Hillman
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I'm Director of Communications at Verasity. I've been working in media for around ten years now and have experience in audience development, digital marketing, comms, social media, and community building.

Having worked for Guardian Media Group, and other global publishing entities, I'm acutely aware of how challenging the current landscape is for creators and publishers to not only get their content seen but also receive fair remuneration. I'm really excited about Verasity as it will be a step-change in the industry.

Verasity is a disruptive video sharing platform that puts the power back into the hands of the viewers and creators. Using Verasity’s own blockchain, viewers accumulate VERA cryptocurrency by watching and sharing content. Viewers then use VERA to donate, unlock pay-per-view videos and subscriptions from the creators they love. It’s a platform that empowers creators and viewers. Cuts out the middlemen. And improves the experience of online video for everyone.
Jon Hook
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Advisor to the Verasity.IO team.

New revenue models for content creators, publishers and advertisers need to be created as the current digital advertising model is failing and in serious decline. There is too much "smoke and mirrors' in the current video advertising ecosystem with a lot of advertiser money lost in hidden tech fees, meaning the publisher/creator lose out, the consumer loses out and so does the advertiser.

The Verasity team are focussed on developing the new consumer video model, building on existing and proven digital formats that have worked well in the gaming space such as rewarded video. From my time in the gaming and mobile word this trend and type of "ad format" is continuing to grow and break into mainstream premium publishers. Verasity's vision and tech is the next step in this process.
Danielle Francis
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Advise Marketing team on user growth and mobile products.
Merv, Leslie
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Provide a helping hand to ensure that Verasity is a content-first environment. Putting premium creators and their content at the centre of it all

Last News

4.19
positive
5.0 18
ICO Profile Vision Activity Potential Product Team

Verasity Reviews

Samson Owiti
Cryptotrader, Crypto investor, Blockchain business expert

VERASITY is a platform thatentirely restructures video economy by transforming the relationships between advertisers, content creators, and consumers.  Unlike current video sharing platforms that feature several layers of vendors and middlemen between ecosystem participants, this ecosystem skew the content value so that high volume engagements benefit the consumer and content creator.

PROS

  • The veracity Content management system is easy to use and creators can easily publish and manage their videos. Creators can easily upload, share, monetize and take control of the distribution of their content.
  • It also provides trust, transparency and integrity to the video sharing community. This will create fairness and ensure that every participant gets what they deserve.
  • The platform benefits from additional data on how viewers value content through transaction data. It also gives creators and publishers a direct platform to promote their content on the platform.
  • Viewers get the opportunity to buy and view high-quality content across different devices and operating systems in any part of the world without latency, buffering and playback challenges.
  • The platform is optimized for high-quality consumer experience besides minimizing the cost of distribution thus creating more margins for content creators and reducing prices for consumer.
  • The team; there is a large number of team members, each of whom is highly qualified and specialized in different aspects of the ecosystem
  • The whitepaper; besides being available in different languages, the whitepaper is comprehensive and uses a simple language that is easy to understand.

CONS

  • The whitepaper uses minimal visual illustrations like charts, pictures, and graphs. It also focuses more on the benefits of the ecosystem and less on the technical aspects.
  • VERA, the system tokens is not compatible with fiat currency. Users who are not in possession of popular cryptocurrencies may have a hard time acquiring the tokens.
  • The transaction fee retained to run the platform is not given an exact figure. A potential investor needs this information when deciding whether to invest in the platform or not.

SUGGESTIONS

  • The whitepaper should be balanced in the style; visual display, plain content, and illustrations make the piece interesting to read.
  • VERA should be made compatible with fiat currency to motivate content creators and consumers who are not conversant with digital currency to use the platform
  • The team should decide on the exact amount of transaction fee as this play a crucial role when an individual is making a decision to invest.

NOTE:

Verasity features an effective Proof of View, makes Viewers the center of content transactions and utilizes blockchain technology, making it a very irresistible platform. I will invest, therefore, in this attractive platform.

Read More
DiddyCarter
B+
Read More
icopools.io
analysis

Market:
The competition on the market of video platforms is very high, over 20 ICO projects were held for the year, which were Youtube “killers”, but there were no significant shifts on the market.
The main competitors in the decentralized environment:
Theta token - in the course of ICO $20M was raised, capitalization - $139M, ROI USD - 1.81x
FLIXXO - raised - $4,7M, capitalization - $7,36M, ROI USD - 1,02x
Viuly - capitalization - $4,1M, ROI USD - 0,04x
Viewly - raised - $12M, ROI USD - 0,43x
BitTube - capitalization - $10M, from the time of entering exchange the price decreased 2 times
As distinct from competitors, which use decentralized p2p system, Verasity uses the centralized model of video content distribution and additional economic incentives for platform participants. The project founders named a new economy of advertising income distribution and the opportunity of crowdfunding for video bloggers’ channels the main advantages over Youtube.

Social activity:
The marketing activity of the project team in the Internet is high, although the community’s interest in the project is low. Verasity is represented on more than 30 news resources, almost in all social networks: Facebook, Medium, Reddit, Linkedin, Steemit. There’s also a channel in Discord and a Telegram group. The record number of subscribers is in Facebook – 284K users, in Twitter 11,2K, however the average number of likes and shares per post in FB and Twitter is 50, which indicates audience cheat. The official chat in Telegram counts 47900 users, but their activity is as low as discussion of posts in Medium and Reddit.

Verdict:
The focus of competitive advantage of the project is on a new economy, and not technological innovations. The algorithm Proof of View is being patented, and its operating principle is not disclosed, also there’s no possibility to get to know the project developer’s pride - the source code of VeraPlayer. However, the team experience and several methods of income receipt for content creators and viewers are potential for the project’s success. However, the influence on the market of video hosting of world giants Youtube, Netflix will scarcely be reduced in the next 5 years.

Read More
Ian Scarffe
Blockchain ICO Consultant / Advisor. Founder at Crypto Consulting and Investments LTD.

There is a strong and knowledgeable team leading this, and they are also have a strong vision in what is a competitive market. I look forward to seeing how this one develops over the coming months

Read More
icocrunch.io
review

Verasity is going to bring transparency and security traditional for blockchain technology to the video sharing industry. Though the hype around the project is quite high, the platform has multiple competitors to fight with. A significant advantage of the platform is their partnership with Akamai, a global content distribution network, so the scalability problem is partly resolved. Their hard cap which is quite high is another disadvantage. Anyway, considering huge size of the video sharing industry, its high demand, the strong team, and the idea realized in a scheme attractive for all parties, Verasity is an excellent project.
Yet another platform for media content, this time it’s about videos, that solves transparency problem and making the entire process, from ordering video content till viewing it, attractive for everyone.

Read More
  • Because there may be time differences in information updates, accurate information about each ICO project should be verified through its official website or other communication channels.
  • This information is not a suggestion or advice on investing in ICO funding. Please thoroughly investigate the relevant information yourself and decide on ICO participation.
  • If you think there are issues or problems to be corrected on this content, or if you would like to submit your own ICO project to be listed, Please email us.
Please read the disclaimer and risk warning. Show disclaimer and risk warning.
Planning an ICO? We can help with a wide range of support for all stages of your ICO