CryptoAds Marketplace

CryptoAds Marketplace

Created using Figma
Created using Figma
CryptoAds Marketplace is a powerful decentralized marketing and advertising platform built on Ethereum Blockchain. CFC Company developed a cloud based software system for internal use and B2C sector; and now it’s time for expanding into the growing B2B marketplace.
  • Market
    Pair
    Price
    Volume 24H
    24H (price)
    24H (volume)
  • Coinplace
    CRAD/BTC 14 days ago
    -
    -
    -
    -
  • Coinplace
    CRAD/ETH 23 days ago
    $ 1.00
    -
    -
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CrowdSale
Jun 16, 2018
Jul 16, 2018
100% completed
$3 230 373
100% goal completed
past
  • 1 CRAD
    =
    1 USD
PreSale
May 15, 2018
Jun 16, 2018
100% completed
Raised funds - no Data
past
  • 1 CRAD
    =
    0.7 USD
Token Details
Ticker
CRAD
Accepted Currencies
ETH
Company Details
Registered Country
Ukraine
Additional Details
Platform
Ethereum
KYC
Yes
Categories
Platform

About CryptoAds Marketplace

THE CHALLENGES Digital advertising is overrun by middlemen, trackers and fraud   HIGH FEES FOR ADVERTISERS

High fees for Advertisers are caused by long value chain involving a variety of intermediaries with a relatively high share in the markup.

Media buyers can get kickbacks from ad platforms with their client’s money and pocket the difference without anyone ever knowing. These ad rebates hurt advertisers while the middleman profits… billions of dollars a year.

PUBLISHERS ARE POWERLESS

At least 50% of all digital ad revenue is lost in the ad buying ecosystem before it reaches the publishers. Even though they control the audience everyone wants access to, the publishers’ hands are tied.

AD NETWORKS FRAUD

The global cost of ad fraud will reach 50 billion in the next 10 years. Deceptive tactics such as click farms and ad stacking are burning billions in advertisers’ budgets. The middlemen who control the ad buying process are the only ones with the data to audit it. The amount of global advertising revenue wasted on fraudulent traffic, or clicks automatically generated by bots, reached $16.4 billion in 2017, according to a new study commissioned by WPP and cited by Business Insider.

LOW REV-SHARE

Current ad-buying ecosystems take at least 30-60% of revenue generated and some platforms don’t even disclose how much they share with publishers.

 

THE SOLUTION A powerful advertising platform CryptoAds Marketplace built on Ethereum. BLOCKCHAIN TECHNOLOGY

The blockchain allows us to create a more secure ad platform that’s better for both advertisers and publishers.

ANTI-FRAUD

In-house developed multi-level fraud prevention system protects against bot traffic and fraud. In the today’s ad market, even large corporations sometimes can’t prevent fraud, because they can’t guarantee users a public loyalty confirmation. They use cookies, or SDK, but can’t guarantee that this user will stay out of fraud.

 

Features

WHY BLOCKCHAIN? A next generation reputation system based on blockchain

“A good reputation is more valuable than money.”

In blockchain system, no third party is involved, as all transactions must be made publicly and transparently, thus various services can be provided.

ADVERTISERS

Storing the history of advertising offers and rewards

Opportunity to see a full-fledged advertising campaign from different points in different agencies

Prevention of unfair competition and underpricing of offers

Rating of advertising agencies basing on the amount and accuracy of reward payouts

USERS

The history of user activity in the blockchain system

User’s priorities for rewards

The ability to offer selected priority advertising campaigns to super users based on smart contracts

Reputation tracking system will help to detect and disclose fraudsters and to protect the advertisers’ money

Technical Info

HOW CRYPTOADS MARKETPLACE WORKS

Participation and interaction with other users in our platform will require usage of our Ethereum-based ERC20 token CryptoAds.

Advertisers create ad content and media resources to be offered to their target audiences. In exchange for ad space, the Advertisers offer payment in the form of tokens to Publishers. The Advertisers can specify where and how their ads should be delivered, and how much they are willing to pay.

Publishers agree to display the content produced by the Advertisers on their websites in exchange for token payments. The Publishers can specify criteria for advertisements that they are willing to display, including rates per click and per impression, ad type and genre, price range, duration of display time, etc.

BUSINESS MODEL

The platform provides bandwidth and compute capacity to verify the legitimacy of clicks and impressions in exchange for a percentage of the token payments. Collectively, the Platform serves as a decentralized referee of the transactions between Advertisers and Publishers.

BENEFITS FOR THE PARTIES

Consumers get digital content and rewards from Publishers.
Advertisers get direct attention and engagement from Consumers, experience lower advertising costs and have greater control over their content.  Publishers get higher transactional revenue from Advertisers omitting intermediaries with their high margins and non-transparent pricing.

TARGET MARKET SEGMENT AND MARKET AMBITIONS

CryptoAds Marketplace taps on the B2B market sectors of Native Online Advertisement (estimated at $36Bn by 2021), Online Research (~$40Bn market size), and Big Data analytics ($232Bn market size) with imminent blockchain-driven disruption.
With modest 1% fee, CryptoAds Marketplace will collect over 220 million dollars in fees per year, if we can capture only 10% of global digital advertisement spending.

CryptoAds Marketplace Roadmap

  • 2012

  • CFC.io was started
  • 2013

  • Raised 1M USD
  • 2018

  • Token sale

Activity

Activity:
70
LOW
Posts:
1 812
VERY HIGH
Views:
4 360
MEDIUM
Activity:
322
HIGH
Merit:
11
LOW
Posts:
3 059
VERY HIGH
Views:
18 682
VERY HIGH
Users:
793
VERY HIGH
Posts:
595
VERY HIGH
Followers:
17 419
VERY HIGH
Likes:
17 670
VERY HIGH
Rating:
4.40
HIGH
Followers:
34 343
VERY HIGH
Tweets:
1 639
VERY HIGH
30 Days Growth:
-108
Members:
2 372
MEDIUM
30 Days Growth:
-132
Alexa

Rank:
5 909 728
VERY LOW
Delta:
2 817 934
Year commits:
2
Watchers:
21
Stars:
7
Forks:
0
Open issues:
0

Last News

$
Coin Stats
Daily, %:
Weekly, %:
Monthly, %:
Market Info
Market Cap:
Volume 24h:
Circ. Supply:
Ticker:
CRAD
ICO profit
ICO Price~$0.8500
4.00
positive
5.0 1
ICO Profile Vision Activity Potential Product Team

CryptoAds Marketplace Reviews

icorating.com
ICO review website

At the heart of this project is a platform that facilitates the placement of advertising in diverse advertising spaces. 

Project advantages: 

  • a rapidly developing market.
  • initial investment already attracted.

Project challenges: 

  • the market is highly competitive.
  • it has a questionable reputation in the blockchain community (BitcoinTalk). - absence of MVP. the project team has not disclosed the scaling strategy or methods for attracting users, which may negatively affect the number of users on the platform.  
Read More
expert-coin.com
reviews

Project strong sides: interesting idea of reputation-managed online advertisement plaftform; price on advertisement campaigns less currently average on market; direct way from advertiser to target audience.

Project weak sides: no clear marketing strategy, no business plan, ambitious sales plans without any basis, lacoons in project team, long way from ICO to final release.

So our position is negative.

Read More
bitcoinexchangeguide.com
reviews

If you’re looking for a new platform that is ideal for advertising and runs on blockchain technology, then CryptoAds is for you. It protects the advertisers from fraud and helps to produce more revenue since the middle man is effectively cut out.

Read More
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