AMARK

AMARK

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Ultimo aggiornamento

22 ago 2019

AMARK - Un cavallo di Troia per Crypto Adoption

Criptovaluta come metodo di pagamento per gli acquisti in negozio non ha ottenuto una trazione significativa. Per i consumatori, c'è poco incentivo ad acquistare cripto dagli scambi e quindi usarli per fare acquisti in negozio quando ci sono molti altri metodi di pagamento facilmente disponibili. Per i commercianti, ci sono troppi pochi consumatori che effettuano pagamenti con Crypto per garantire la configurazione aggiuntiva necessaria per accettarlo e convertirlo in fiat. AMARK elimina questi ostacoli all'adozione modificando il modo in cui consumatori e commercianti interagiscono con il marketing.
  • Mercato
    Paio
    Prezzo
    Volume 24H
    24 ore (prezzo)
    24 ore (volume)
  • CREX24
    XAC/BTC one year ago
    $ 0.0663
    $ 0.1326
    -
    -
  • CREX24
    XAC/ETH one year ago
    $ 0.1686
    $ 19.56
    -
    -
  • STEX
    XAC/BTC 2 one year ago
    $ 0.1795
    $ 5.39
    -
    -
  • STEX
    XAC/ETH 2 one year ago
    $ 0.3020
    $ 38.63
    -
    -
  • FatBTC
    XAC/ETH 2 one year ago
    $ 7.81
    $ 218.60
    -
    -
  • FatBTC
    XAC/BTC 2 one year ago
    $ 0.9167
    $ 52.25
    -
    -
  • Livecoin
    XAC/USDT 3 one year ago
    $ 0.9908
    $ 14.86
    -
    -
  • Livecoin
    XAC/ETH 3 one year ago
    $ 0.0652
    $ 9.07
    -
    -
  • Livecoin
    XAC/BTC 3 one year ago
    $ 0.1181
    $ 4.72
    -
    -
PRE-SALE
mar, 2019
ott, 2019
100% completato
$3 000 000
100% obbiettivo completato
Obbiettivo 3 000 000.00 USD
past
  • 1 XRC
    =
    0.2 USD
Dettagli del token
telescrivente
XRC
Valute accettate
BTC
Dettagli della Compagnia
Paese registrato
South Africa
dettagli aggiuntivi
piattaforma
Ethereum
categorie
Blockchain, Rete

Di AMARK

AMARK - A Trojan Horse for Crypto Adoption

Cryptocurrency as a payment method for in-store purchases has not gained significant traction. For consumers, there is little incentive to buy crypto from exchanges and then use it to make in-store purchases when there are many other payment methods readily available. For merchants, there are too few consumers making payments with crypto to warrant the additional setup needed to accept it and convert it to fiat. AMARK eliminates these hurdles to adoption by changing how consumers and merchants interact with marketing.

AMARK is a platform that solves three key problems:

- Local marketing inefficiency from the inability to capture customer attention
- The need to collect personal data by marketing solutions
- Poor consumer and merchant adoption of cryptocurrency

Efficient Local Marketing

AMARK began development in 2017 with the goal of improving local marketing efficiency through the application of attention resource economics and consumer preference indexing. Attention resource economics properly treats attention as a finite resource and when applied to local marketing, allows businesses to capture verifiable consumer attention by offering direct compensation for it. AMARK uses marketing response data to understand consumer preferences and accurately measure the value of individual consumer attention. Consumers are delivered targeted advertising through AMARK and compensated for their attention to these offers at a rate that corresponds to their expected future purchases at aligned businesses. AMARK local marketing efficiency improvements are realized through achieving verifiable attention, improved attention quality, data-based consumer targeting and effective distribution.

Blockchain - Ending Personal Data Collection

The consumer pushback against intrusive data collection and resulting governmental privacy regulations created a need for data-based marketing solutions that ensure consumer privacy. In response, AMARK adopted blockchain and cryptocurrency as tools to eliminate ANY need for the collection of personally identifiable information. AMARK uses public blockchain data, overlaid with merchant data, to identify consumer preferences, understand local trends and set a value for consumer attention. Marketing offers and attention data profiles are linked only to blockchain wallet addresses rather than to consumers. Cryptocurrency is the ONLY viable way to privately compensate a consumer for their attention as other digital payment methods expose the identity of the payee. If an individual consumer receiving an attention payment was identifiable via the payment method, then all response and preference data could be easily tied back to that individual, thereby compromising the individual’s data privacy.

A Trojan Horse for Crypto Adoption

AMARK eliminates the hurdles to adoption by changing how consumers and merchants interact with marketing. Merchants will join AMARK to benefit from a superior marketing system that improves profitability. The activation of AMARK allows merchants to purchase XRC through the attention marketing system and distribute it to consumers via targeted advertisements. Consumers receive XAC payments in exchange for their attention to these offers, bypassing the need to secure crypto through an exchange. Once merchants activate the marketing system, XAC is accepted natively through in-store terminals without additional setup.

In our view, a pivot of the local advertising model to attention resource economics will lead to widespread adoption of cryptocurrency by both merchants and consumers.

Caratteristiche

AMARK sta risolvendo i problemi REALI

1. Inefficienza del marketing locale dall'incapacità di catturare l'attenzione del cliente
2. La necessità di raccogliere dati personali tramite soluzioni di marketing
3.Poor consumer e merchant adoption di adozione di criptovaluta </​​p>

% name% Roadmap

  • 2017

  • Established.
    Started developing technology to support attention economics.
  • 2018

  • Beta Test.
    Tested platform with real users and started iterating based on feedback.
  • March 2019

  • Pre-Sale
    10 million XAC @ $0.30
  • 2020

  • Public Launch.
    AMARK will be publicly rolled out to merchants and consumers.
  • Leggi di più
  • 2020

  • Token Sale
    60 million XAC

AMARK Squadra

verificata 13%

Attenzione. C'è il rischio che i membri non verificati non siano effettivamente membri del team

Otto Lessing
Director, Legal
non verificato
Kevin Vroomen
Director, Communications and IT
verificata
Lance Sanders
Developer
non verificato
Nattawat Choojirawon...
Developer
non verificato
Jesse Cooper
Developer
non verificato
Francois Odendaal
System Analyst
non verificato
Kevin Blazaitis
Network Growth & Marketing
non verificato
Martin De Bruin
Finance
non verificato

AMARK Interviste

Kevin Vroomen
As a team member, сan you tell us about your role in the ICO project?
It's my main goal to raise awareness about AMARK and our solution as a trojan horse for crypto currency adoption at local retailers
What do you think about idea?
Cryptocurrency as a payment method for in-store purchases has not gained significant traction. For consumers, there is little incentive to buy crypto from exchanges and then use it to make in-store purchases when there are many other payment methods readily available. For merchants, there are too few consumers making payments with crypto to warrant the additional setup needed to accept it and convert it to fiat. AMARK eliminates these hurdles to adoption by changing how consumers and merchants interact with marketing

AMARK Ultime novità

  • Poiché potrebbero esserci differenze temporali negli aggiornamenti delle informazioni, è necessario verificare le informazioni accurate su ciascun progetto ICO attraverso il suo sito web ufficiale o altri canali di comunicazione.
  • Questa informazione non è un suggerimento o consiglio su come investire in finanziamenti ICO. Si prega di indagare approfonditamente le informazioni rilevanti da soli e decidere sulla partecipazione ICO.
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