The Joy

The Joy

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Dernière mise à jour

24 janv. 2019

The Joy - est le premier écosystème pour les consommateurs et les fournisseurs de traitements de bien-être et de beauté. En utilisant les services de The Joy, on peut réserver l’arrivée du praticien dans n’importe quel lieu (votre maison, votre lieu de travail ou votre hôtel) ainsi que prendre rendez-vous dans un salon de beauté ou un spa.
Seed Round
20 janv. 2019
1 mai 2019
100% terminé
$4 621 118
bouchon dur
casquette
objectif
26% bouchon dur terminé
objectif 2 100 000.00 USD
Casquette 2 100 000.00 USD
Bouchon dur 17 400 000.00 USD
past
  • 1 JOY
    =
    0.015 USD
Détails du jeton
Téléscripteur
JOY
Devises Acceptées
ETH, BTC, LTC, BCC, FIAT
Détails de l'entreprise
Pays enregistré
Germany, Estonia
Détails supplémentaires
MVP / Prototype
Oui
Plate-forme
Etherium
Liste blanche
Oui , de Jan 10, 2019
KYC
Oui
Les catégories
Plate-forme

Sur The Joy

La joie & ndash; est le premier écosystème pour les consommateurs et les fournisseurs de traitements de bien-être et de beauté. En utilisant les services de The Joy, il est possible de réserver l’arrivée du praticien dans n’importe quel lieu (votre maison, votre lieu de travail ou votre hôtel) ainsi que de prendre rendez-vous dans un salon de beauté ou un spa. The Joy fournit des commandes aux indépendants et aux salons, tandis que les consommateurs bénéficient de services de beauté de haute qualité à un moment et à un endroit qui leur conviennent. Les annonceurs peuvent placer des publicités hors ligne et en ligne ciblées, et les entreprises peuvent organiser des campagnes promotionnelles et obtenir des statistiques Big Data sur la plateforme.

Les principaux objectifs de The Joy sont les suivants: aider chaque client à disposer d’un moyen pratique et rentable de commander des services de bien-être et de beauté; rendre la planification logistique et financière plus simple et moins chère pour chaque praticien et propriétaire de salon; accroître la notoriété de la marque et l'efficacité des entreprises tout en offrant de nouveaux canaux de marketing; donner accès à une plateforme publicitaire innovante et augmenter ses ventes avec The Joy. Le Global Wellness Institute a estimé le marché du bien-être et de la beauté à 3 700 milliards de dollars, soit environ 5% du PIB mondial. Le marché de la beauté en Amérique du Nord et du Sud comprend plus de 750 000 salons de beauté, spas et salons de coiffure. (IBIS World). En Grande-Bretagne, les salons de beauté sont ouverts plus souvent que toute autre entreprise, ce qui représente un gain net annuel de 10%, soit 626 salons de beauté (unité de gestion des adresses de Royal Mail). Selon un sondage réalisé en Allemagne, plus de 70% des personnes interrogées sont prêtes à réserver des services de beauté livrés à leur domicile. Toutefois, il n’existe pas aujourd’hui de plate-forme unique permettant aux clients de commander des services à la demande et de prendre rendez-vous en ligne pour un salon de beauté pendant un certain temps. Même ces très rares services à la demande et agrégateurs de salons de coiffure ne fournissent pas suffisamment de fonctionnalités aux clients, praticiens ou propriétaires de salons de coiffure.

% name% roadmap

  • Q3 2017

  • Start of research and concept development.
  • Q1 2018

  • Start of The Joy platform development.
  • Q2 2018

  • Official setup of The Joy GmbH in Germany.
  • Q3 2018

  • Ready beta app for Android
    Conclusion of preliminary agreements with advertising partners
    Inventory for on-demand orders and offline advertising has been developed.
  • Lire la suite
  • Q4 2018

  • Seed Round start
    Early access launch
    Platform test phase
  • Q1 2019

  • Token Sale start
    Office setup in Berlin
    Commercial launch of the project (in-salon bookings only)
    Adding functionality for on-demand services
    Start of expansion to other German cities.
  • Q2 2019

  • Addition of advanced settings for practitioners and salons
    Addition of business optimization tips
    Addition of the discount module
    Addition of the client management module
    Addition of The Joy widget for websites
    Addition of functionalities for regional partnerships
    Start of expansion to Austria, Switzerland, France.
  • Q3 2019

  • Setup of the first regional partnerships
    Addition of the Big Data module
    Addition of the sponsorship module
    Addition of the resource planning module
    Start of expansion to USA, Belgium, Netherlands.
  • Q4 2019

  • Setup of The Joy online store
    Addition of the automated advertising module
    Start of expansion to Japan, South Korea, Great Britain.
  • 2020

  • Addition of the survey module Integration of POS terminals
    Addition of the community module
    Start of expansion to the China, Denmark, Norway, Sweden, Finland, Italy, Spain, Portugal, Japan, South Korea, UAE, Saudi Arabia and Singapore.
  • 2021

  • Diversification of business activities (other types of services)
    Start of expansion to Canada, Australia, New Zealand, Malaysia, Taiwan, Qatar.
  • 2022

  • Start of expansion to India, Argentina, Brazil, Uruguay, Chile, Turkey, Poland, Russia, Ukraine.

The Joy Équipe

Vérifié 38%

Attention. Il y a un risque que les membres non vérifiés ne soient pas réellement membres de l'équipe

Vladislav Kiselev
Founder, CEO
non vérifié
Bogdan Nekhoda
Co-founder, CFO
vérifié
Emil Khafizov
Co-founder, COO
vérifié
Lex Anselm
CMO
vérifié
Sergey Kutyr
CTO
vérifié
Sergey Yurchenko
Business development manager
vérifié
Konstantin Kravets
Senior project manager
non vérifié
Julia Ushakova
System Analyst
non vérifié
Dmitriy Biblev
Designer
non vérifié
Lidia Dogadkina
Designer
non vérifié
Arsenii Nohin
Project manager
non vérifié
Ruslan Bratenko
Front-end developer, AngularJS / VueJS developer
non vérifié
Vitaliy Khomenko
Back-end developer
non vérifié
Igor Ponomarenko
Art Director
non vérifié
Sergey Gorbulya
QA specialist
non vérifié
Victoria Ivakina
Social Media Manager
vérifié

Conseillers

Vérifié 0%

Attention. Il y a un risque que les membres non vérifiés ne soient pas réellement membres de l'équipe

Othman Mirzan
Advisor
non vérifié
Sebastian Klumpp
Advisor
non vérifié
Michael Schneider
Advisor
non vérifié
Achim Löwen
Advisor
non vérifié

Passé

Vlad Bagriy
HTML Layout developer
Vadim Fedenev
Back-end developer
Aleksander Koval
QA specialist
Denis Panov
Blockchain-developer

The Joy Entretiens

BOGDAN NEKHODA
As a team member, сan you tell us about your role in the ICO project?
I am CFO of The Joy. My role is to conduct financial planning and control financial in- and outflows.
What do you think about idea?
I love the idea a lot. We are going to digitize the industry that still lives in the analogue world.
EMIL KHAFIZOV
As a team member, сan you tell us about your role in the ICO project?
I develop communication strategies, branding initiatives, internal communications and establish relations with partners and business related activities.
What do you think about idea?
The Joy is a great project and idea, strong team, truly bringing innovation to beauty and care market.
LEX ANSELM
As a team member, сan you tell us about your role in the ICO project?
Overseeing and coordinating marketing activities of the ICO, product launch and international expansion.
What do you think about idea?
The Joy is going to become the Uber of the Wellness and Beauty industry with several other components not seen in the beauty industry nowadays.
SERGEY KUTYR
As a team member, сan you tell us about your role in the ICO project?
Control of overall structure of the project (software and server infrastructure) , implementation of technical solutions in our project
What do you think about idea?
Great idea, it makes it so much easier for users to make service orders! It works when its simple and when all parties involved can easily communicate with each other.
SERGEY YURCHENKO
As a team member, сan you tell us about your role in the ICO project?
As a team member, my task is to coordinate the development team, communicate and quickly solve emerging tasks.
What do you think about idea?
This is a great opportunity for each of the parties to quickly and accurately get what they want. I believe that the service will be very much in demand in the modern world.
VICTORIA IVAKINA
As a team member, сan you tell us about your role in the ICO project?
I’m a Social Media Manager. My key role is to drive project’s content marketing, social media and other forms of digital communications.
What do you think about idea?
Idea behind The Joy is highly demanded by today’s fast developing world of digital applications in wellness and beauty industry. Therefore, I think it will be next daily basis app for millions of people around the globe.

The Joy Dernières nouvelles

N/A
5.0 4
ICO Profil Vision Activité Potentiel Produit Équipe

% nom%

Samson Owiti
Cryptotrader, Crypto investor, Blockchain business expert

The Joy will provide the beauty industry with a reliable, practical and efficient platform that will serve the needs of both industry representatives and customers. Using the services of The Joy, one can book the arrival of the practitioner to any place, as well as make an appointment in a beauty salon or spa. The Joy provides freelancers and salons with orders, while consumers on the other hand get high quality beauty services at a time and place that is suitable for them.

PROS:

  • On-demand beauty platforms that work with beauty practitioners-freelancers exist since 2014. However, modern platforms do not have many basic things for customers and practitioners compared to the planned functionality of The Joy. None of these companies provide franchise opportunities. And targeted offline advertising is not used by any player in the beauty and wellness industry.
  • The Joy provides a full range of beauty services from massage to makeup. All providers and beauty salons undergo a thorough check, including checking of certificates, licenses, work experience, and professional skills.
  • On The Joy platform everyone, from a student to a top company manager, will be able to find service according to their requirements and budget. There are also group orders, corporate orders, discount programs for families and students that bring additional value to the customers. Token holders will be able to get discounts on services, depending on the number of tokens they have on their account. The discount for the holders of the tokens can reach 99.99%
  • The Joy's partners will be able to buy unique targeted offline advertising on T-shirts, jackets and cars of The Joy practitioners. In addition, they will be able to purchase online advertising on the corporate blog or social media of The Joy.
  • Each user of the platform can receive a referral bonus for getting new client, practitioner or salon to The Joy. 10% from The Joy’s commission fee from each order goes to referral payments to people that invited the client and the practitioner.
  • There is a unique bonus program and monthly raffle games for clients and practitioners that are active on the platform. The Joy offers customers a bounty program in which they can receive Joycoins by making a relevant post in social networks after the order.
  • When paying for services with tokens, the rate will be 10-20% more profitable than the average exchange rate of the token to the local currency. Thus, token payment will be more profitable than payment by fiat, and token holders who supported the project at the ICO stage will receive real privileges.
  • The Joy will conduct and process opinion polls among clients, practitioners and salons for the partners. Every participant will be rewarded with Joycoins. Budgets for surveys will be also paid with Joycoins by partner companies.
  • By using Ethereum smart contracts all ratings on The Joy will be fixed in the Ethereum blockchain, which will be a guarantee that no one will be able to delete or edit them in the future.
  • Beauty salons will be provided with a booking system where they will be able to enter bookings from other sale channels. The Joy also offers practitioners and beauty salons a financial system to observe and analyse their business KPI’s (Key Performance Indicators).
  • The logistics system will estimate the route and ETA (Estimated Time of Arrival) before the beginning of an order, show parking possibilities in real time and save practitioners money and time, allowing them to carry out more orders.

CONS:

  • The project token does not give its owners a right to take part in a decision making process.
  • The Joy platform doesn't make any forecasts about the value of Joycoin, while it is highly affected by changeable market conditions. It also doesn’t provide token holders with any kind of compensation in a case of losses.

SUGGESTIONS:

  • Motivate The Joy token holders by engaging into the decision making process.
  • Provide token owners with warranties associated with the value of a Joycoin and the compensation system in the case of losses.

NOTE:

The Joy’s goal is to provide millions of clients with affordable wellness and beauty services; extend the capacities of thousands of practitioners and salon owners; provide a secure, reliable and scalable platform in the blockchain and sharing economy era; eliminate the inconveniences for the customer and the entry barriers for practitioners. But the ultimate goal is to make it possible for people to care more about themselves and others. Active ongoing cooperation with partners and advisors with vast experience in the fields of IT development, design, marketing, PR, business consulting and beauty will facilitate the creation of such a platform. Applying their experience in practice, The Joy will be as efficient and effective as possible.

Lire la suite
Jan 23 2019
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