Feb 15, 2018
The Blockchain driven Liquid Bonus® Loyalty Aggregation Medium is a complementary loyalty system aimed at unlocking the loyalty market potential by "activating" dormant customers who are subscribed but don't participate. The LiBO utility token works with a user-friendly mobile interface, is interoperable and has no legacy loyalty program holding it back. As such, it will unite the fragmented loyalty market into a single, healthy eco-system.
The Liquid Bonus® Loyalty system development and ICO have been initiated and are being funded by FINSTICK Innovations LLC (www.finstick.net). FINSTICK Innovations is a startup aimed for advanced developments in the emerging fintech and blockchain industry. Incorporated in 2017, FINSTICK Innovations is backed by highly motivated professionals in cryptography, mobile payments, smart-cards, telecommunications and value-added services. With our average 20+ years of field experience and several invention patents, our team is bearing the best practices of Russian software design and development, optimization of algorithms, conceptualization and integration of complex IT systems.
According to the latest loyalty report, provided by Bond Brand Loyalty in collaboration with VISA, "Loyalty memberships are up while member engagement is at capacity." They add, "The cumulative points liability for all U.S. Programs is estimated to be valued at roughly $100 billion." This shows a tremendous market potential which Liquid Bonus® Loyalty aims to address with its original blockchain solution answering retailers' demand for fast transactions. For further questions about Liquid Bonus® Loyalty offerings or features, please visit www.liqbo.com or search for LiBO.
FINSTICK Innovations is searching for partnerships to expand this technology internationally by initiating efforts in countries that will lead the distributed loyalty space. Please contact [email protected] to register your interest, or call Julius Kuznetsov on +7 499 677 5883.
Decentralization of the discount and loyalty market is long overdue. This was directly or indirectly stated by well-known market players, such as Deloitte, IBM and others. Moreover, the search for an optimal decentralized solution is simply inevitable for retailers who have already rested on the physiological consumers’ limit due to the abundance of offered loyalty programs.
Despite the relentless interest in this topic from the business community and the pronounced need of end users who are no longer able to cope with the growing flow of loyalty offers, no one has been able to find an optimal solution for decentralization of the global loyalty market. In our opinion, the problem lies in the lack of blockchain environment capable of providing a high level of performance, which would suit retail applications.
The goal of Liquid Bonus® Loyalty project is to develop and market a robust & effective blockchain solution making it possible to globalize the discount and loyalty programs evolution. Unlike many other initiatives, Liquid Bonus® Loyalty shall not rely on a slow-for-retail public blockchain like Ethereum. Instead, we are about to release a dedicated, highly optimized solution capable for handling of several thousands transactions per second with frictionless growth up to 10000-20000 transactions per second.
Despite we make the initial coin issuance based on ERC20 format, 37% of issued tokens are reserved for internal use by the decentralized loyalty system thus all these 370 000 000 LiBO tokens will be converted into the internal blockchain format of the Liquid Bonus® Loyalty system at pilot and commercial launch. Furtheron, the unified exchange interface will be provided so every ERC20 token owner will be able to transfer his(her) stake to the Liquid Bonus® Loyalty blockchain for using them by purpose if needed.
The real-time interoperability is to be the biggest achievement. There are many projects and initiatives fully based on a public blockchain and shortly loosing consensus speed (as a result – transaction speed) together with them. On the other hand, companies and consortiums introducing private blockchain solutions are slowly downgrading back to a proprietary zone while operating in their closed-loop environments.
As far as performance of the blockchain infrastructure is concerned, the Liquid Bonus® system will be implemented as a sidechain solution based on public blockchain solutions such as Ethereum. Thanks to its own infrastructure built of the Liquid Bonus® Core Nodes and Loyalty Nodes, the Loyalty Aggregation Environment will provide all the high-speed operations necessary for retail to issue, exchange and accept of loyality tokens, while ensuring reliability and tamper resistance at the level of public blockchain infrastructure, which is provided by the built-in anchoring procedures.
On the other hand, the sidechain solution shall allow converting LiqBo® tokens into a public blockchain format and use them on exchanges, as well as for other purposes.
As far as companies and well-established partnerships are always avoiding to loose their most valuable assets composed of data on individuals and their spending habits, the Liquid Bonus® System shall not make them available to public in processing-ready form. Indeed, anyone can follow transactions on a blockchain-based system but it does not mean that anyone can follow personality and essence of transaction.
It is important that every Liquid Bonus® Loyalty Node serves not only as a mean of exchanging proprietary points and miles to interoperable LiqBo® tokens and back, but also as a firewall preventing any direct interaction between internal and external loyalty environments. At the same time, by exchanging proprietary points or miles into LiqBo® tokens, the owner of the Loyalty Node will be able to track all further actions of the involved LiqBo® recipients and, for example, make justified decisions about the need for closer interaction (or cooperation) with those stores and/or retail networks, to which buyers have brought their converted LiqBo® tokens.
Thus, by gaining cheaper and easier interoperability between loyalty programs, the Liquid Bonus® Loyalty Aggregation Medium shall bring additional business value to every participant.
Q2/2017 Liquid Bonus Loyalty project started
Q4/2017 PoC passed successfully
Q4/2017 ICO decision has been made
Q1/2018 ICO preparation & launch, client application development started
Q2/2018 ICO to be completed, first pilot to be launched
2019 - the year of full-featured launch
Attention. There is a risk that unverified members are not actually members of the team
This offer is based on information provided solely by the offeror and other publicly available information. The token sale or exchange event is entirely unrelated to ICOholder and ICOholder has no involvement in it (including any technical support or promotion). Token sales listed from persons that ICOholder has no relationship with are shown only to help customers keep track of the activity taking place within the overall token sector. This information is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice or carry out your own due diligence before taking, or refraining from, any action on the basis of the content on our site. Any terms and conditions entered into by contributors in respect of the acquisition of Tokens are between them and the issuer of the Token and ICOholder is not the seller of such Tokens. ICOholder has no legal responsibility for any representations made by third parties in respect of any Token sale and any claim for breach of contract must also be made directly against the Token issuing entity listed herein.
If you have any concerns about the nature, propriety or legality of this token sale or the persons involved in it please contact [email protected] with detailed information about your concerns.