Efir Efir

Efir

Created using Figma
Created using Figma
EFIR:This is a platform that easily connects the players of the bloggers native advertising market.The platform increases the need of bloggers in the native advertising market hence improving the business advertisements and promoting external start-ups. This makes the platform viable hence I would invest in it.
ICO
May 14, 2018
Jul 31, 2018
84% completed
$604 063
hard cap
cap
8% hard cap completed
Cap 1 250 ETH
Hard cap 15 000 ETH
ongoing
  • 1 QZ
    =
    0.01 USD

About Efir

Efir.io is the first and only Blockchain based international p2p marketplace that connects players of bloggers native advertising market with IT startups.

We are implementing systemically significant projects in order to break the market barriers and increase the token value. There are no free and open bloggers search engines and marketplaces. We are solving this problem by making intellectual search engine and free marketplace for native advertising market players and external startups. We use QZ token in smart-contract deal between bloggers, advertisers and external startups.

Bloggers are not professional advertisement makers. To increase bloggers advertising quality and to fix the lack of bloggers in some thematic niches we’ve started a service called decentralized production. We use QZ token for bloggers’ crowdfunding.

There also is lack of advertising agencies. We launched professional agency tools half a year ago to help agencies enter the market. Now we are developing tools to completely automate agency business process. It’s a paid service. QZ token is used as payment for it.

Inability to measure PR quality is another problem. Does anybody know how to measure PR? We do and we do it with our project Intellectual measurement of bloggers’ PR quality. It’s a paid service. QZ token is used as payment for using this service.

Native advertising market is opaque. We increase the market transparency with our analytical service. It’s a paid service. QZ token is used as payment for the service. Moreover, we own a lot of unique data and allow external startups to use it by API. To sell services on efir.io platform external startups should use our token.

Features

Increase in bloggers advertising quality by means of training and decentralized producing on the basis of expert communities

Cheaper international transactions thanks to use of QZ tokens between bloggers and advertisers

Decrease in communiction cost by means of automatization of selection and effect monitoring (including use of external services) and making of transparent funnels between advertising and real actions

Ability to buy and sell advertising with payment for the action (PR or Marketing), not just for the fact of advertising

Technical Info

QZ token will be issued for private (safe) deals between bloggers and advertisers. These deals will be fxed in a smart-contract. Achievement of key results, such as advertising deployment, audience coverage, traffc, links etc. is the main condition of the deal. The deal will be under Efr.io services or external commercial services control.
 

Roadmap

  • Analytics.efir.io (Alfa

  • - Prototype of technology in Russian — April, 2018 - Scaling to other (non hieroglyphical languages) languages: September 2018 - Scaling to other (hieroglyphical languages) languages: February 2019 - Basic functionality: December 2018 - First preorders for statistics: May 2018
  • Prquality.efir.io - PR Assessment (Research)

  • - Prototype for recognition of emotional influence of voice: October 2018 - Prototype for recognition of Emotional influence of music: December 2018 - Prototype for recognition of Emotional influence of picture: February 2018 - Basic Oracle for technology: March 2019
  • Efir.io – Main platform

  • - Adding YouTube 170 000 bloggers with public data: March 2018 - Scaling to other Social Networks. First Chinese social net: December 2018 - Gutenberg first search algorithm: April 2018 - Next generation search algorithm: August 2018 - Smart contract condition fixation: July 2018 - First oracles: 80% complete - July 2018. - Integration of exchange services: September 2018 - Functionality for advertisers: May 2017 - Open Api Beta: August 2018 - Open Api Release: November 2018
  • Production.efir.io - Decentralized production (Beta)

  • - Bloggers and Media-Specialists registration: beta testing in Russia at production.efir.io - Bloggers assessment: September 2018 - Functionality for producers: September 2018 - Opening of a crowd investing campaign: December 2018 - Assessment of the results of bloggers' development: December 2018 - Internal communication on the platform between bloggers and media specialists: December 2018
  • Read More
  • Agencies.efir.io - Agency services (Beta)

  • - Agency integration: released - Generation of automatic offers: released - Smart briefing: December 2018 - Automatic reports: December 2018 - Professional search tools: February 2019 - Automatic requests to bloggers: February 2019

Materials

Efir

Activity

Status:
Jr. Member
LOW
Activity:
308
HIGH
Merit:
0
VERY LOW
Posts:
3 174
VERY HIGH
Views:
13 510
VERY HIGH
Status:
Jr. Member
LOW
Activity:
294
HIGH
Merit:
0
VERY LOW
Posts:
25
VERY LOW
Views:
605
VERY LOW
Users:
10
LOW
Posts:
316
HIGH
Followers:
9 953
HIGH
Likes:
9 509
HIGH
Rating:
4.90
VERY HIGH
Reviews:
159
HIGH
Followers:
11 775
VERY HIGH
Tweets:
98
LOW
Members:
4 819
MEDIUM
Alexa
Rank:
242 084
HIGH
Delta:
-590 399
Videos:
35
HIGH
Subscribers:
10 711
HIGH
Views:
45 272
VERY HIGH
Likes:
13 444
VERY HIGH
Dislikes:
45
VERY HIGH

Team

Verified 0%

Attention. There is a risk that unverified members are not actually members of the team

Marketing&Product Development
unverified
Elizabeth Kornaukhov...
Manager of the CIS bloggers
unverified
System Administrator
unverified
Regional Consultant (APAC)
unverified
Michael Belyakov
English speaking segment supervisor
unverified
Spanish speaking segment manager
unverified
Agencies.efir.io PM
unverified
Production.efir.io PM
unverified
Sergey Potekhin
Blockchain Developer
unverified
Regional Consultant (Asia)
unverified
Front-end developer
unverified

Advisors

Verified 0%

Attention. There is a risk that unverified members are not actually members of the team

Last News

4.37

positive
5.0 4
ICO Profile Vision Activity Potential Product Team
Samson Owiti
Cryptotrader, Crypto investor, Blockchain business expert

EFIR

This is a platform that easily connects the players of the bloggers native advertising market

PROS:

  • The platform enables the advertisers to easily interact with the bloggers as they are able to select the bloggers with  intellectual search and free marketplace for native advertising and external startups
  • The platform increases the quality  and makes the bloggers easily available through the decentralized production
  • The platform enables the bloggers to publish their rates, contact details and statistics enabling advertising agencies to work with bloggers
  • The platform helps to measure  the PR quality through its intellectual measurement of the blogger’s PR quality promoting the bloggers use in different businesses and urgencies
  • The platform increases the market transparency  through the provision of the analytical services as the bloggers are not under control  enabling them to relay all information accurately
  • The platform’s whitepaper is fully detailed  highlighting the need   of the bloggers  by the business agencies, advertisers  and other investors
  • The platform has a qualified team with adequate experience, understanding and skills  in the advertising technology and financial services  to enable easy implementation of the project

CONS:

  • The amount of funds generated by the QZ token at the pre-ICO stage is not highlighted
  • The platform lacks a mobile application supported by Android to enables the users access the bloggers services via  their smartphones
  • The QZ token is highly influenced by the high rates of taxation imposed by different states

SUGGESTIONS:

  • The platform technical team should develop a mobile application supported by Android for the users to access the bloggers services via smartphones from any location
  • The QZ token should be made more compatible with other cryptocurrencies and fiat to enable easy payments

NOTE:

The platform increases the need of bloggers in the native advertising market hence improving the business advertisements and promoting external start-ups. This makes the platform viable hence I would invest in it.

Read More
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