最后更新
2018年10月27日
TANZŌ是一个独一无二的手工制品社交市场,工匠受到保护,工艺得到保障。 TANZŌ的分布式分类帐技术可确保平台内的透明度,并消除任何不公平竞争,例如批发供应商和批量生产的副本项目列表。
大多数知名电子商务平台都不会让它变得容易工匠以合理的价格出售他们独特的物品。 Crafters被迫直接与批发供应商和贸易商竞争,他们在同一平台上以低得多的价格销售假冒或大规模生产的复制品。通常,在搜索结果中出现的低质量项目中,甚至很难发现真实的手工制品。
TANZŌ的区块链驱动身份验证流程确保只有真正的工匠才能在平台上销售他们的手工制品。这也是潜在买家的保证,所有商品都是由销售它们的实际工匠真正手工制作的。
TANZŌ使用地理定位和时间戳功能,结合区块链技术,验证每个新工匠以及每个新项目的身份和真实性。在TANZŌ,所有的工匠都是真实的,并以自己的名义出售自己的手工制品。 TANZŌ的综合评审系统依赖于每个买方 - 卖方交易的智能合约记录,确保所有项目评论都来自实际购买该项目的人。
TANZŌ business plan:
There are three main components which will define the success of the platform: Sellers, Buyers, and Products. The priority for TANZŌ as a platform will be to keep the growth of these three elements proportional to ensure enough liquidity and interactions on the platform. The medium-term assumptions for active crafters as a median across all categories is to reach 29 sales on average per month.
The TANZŌ team intends to grow organically through customer satisfaction and engagement. Common strategies, such as upsell and cross-sell will not be sufficient. TANZŌ intends to use the power of its community through self-regulation and crowd moderation to increase engagement of both buyers and sellers.
We expect an exponential growth of the user base on a year per year basis until we reach critical mass. It will be critical to attracting artisans from different domains and product categories in order to increase the interest of buyers. 95% of customers look at products ratings before making a purchase decision.
TANZŌ will provide them with additional metrics they can easily identify and understand, such as:
- Quality of product ratings. - Crafter ratings. - Access to comments from other verified buyers.As the user base grows, so will trust in the platform, and consequently the sell-per- customer rate. A lower fee for the buyers is a key element of the TANZŌ platform. The business plan is based on a maximum fee of 1.5%, it can go down to as low as 0.3% and as much as 35% of all fees will be returned to the platform users to reward the community (see Reward program).
Token economy:
TANZŌ token (TZO) is an ERC20 token. TZO will be used as a utility token for the following platform activities:
- Up to 1.5% fee for the platform - Blockchain transaction cost - Crafter rewards and incentives - Buyers rewards and incentivesTZO is the TANZO platform enabler. The only purpose of the issued ERC20 token will be as a fuel for the platform. The TANZŌ platform will not be able to operate without its native token (TZO). All blockchain transaction costs will be covered via the TZO token.
Being an integral part of the platform, TZO tokens will be used to facilitate product exchange, which in turn will enable TANZŌ's global expansion.
TZO functions as a utility token in the trading and rewarding systems. It is used to incentivize users who continually add value to the community. The TZO encourages cooperative behavior among users in the community, which is an important factor in the organic expansion of TANZŌ.
All fees incurred for activities such as product listings, renewals, and platform commissions on sales and other activities will be based on TZO.
TANZO’s fees are projected to be 68% to 83% lower than those on competitive marketplaces. The fee for a product exchange is as high as 1.5% from the cost of the product and can go down to as low as 0.3%. These fees will be covered with TZO token. No transaction/purchase/product rate or any other platform activity will be done without TZO token.
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