Opportunities:
Unlike a lot of other declining startups that have raised funds through ICO, indaHash is actually a growing company. The company was founded in 2016 and already has 130 employees in 7 offices, and has worked with many Fortune 500 companies. This shows the credential of the company and the team.
If the hard cap is reached during the pre-ICO phase, the hard cap is effectively 71,428 Ether, which is a relatively reasonable amount.
Influencer marketing is a new and rapidly-growing industry, especially for influencers with a smaller audience. With indaHash’s automated platform, it is well-positioned to benefit from this trend.
IDH tokens fits nicely and actually complements with the company’s business model – the company doesn’t need to alter its business model for the token structure to work.
Concerns:
It is unclear how useful it is for influencers to personalize their tokens – it may not have much value to their audience.
The indaHash team do not hold any tokens, so they don't have "skin in the game" as far as token prices are concerned.
Conclusion:
Overall, we are neutral about this ICO for its short-term potential and like its long-term potential. Our thoughts of the tokens for short term and long term are as follows:
For short-term holding
Neutral. Even though the hard cap is reasonable if participants contribute during the presale period, in this market environment, it is uncertain whether indaHash can reach its hard cap. With the large difference between the pre-ICO bonus (40%) and the largest ICO bonus (20%), we believe that there will be little contributions after the pre-ICO phase. Therefore, the ICO period may be prolonged.
For long-term holding
Good. indaHash is well positioned to take advantage in the growing influencer marketing industry and the token model makes sense. With the reasonable hard cap, we believe IDH tokens have strong potential.
