May 14, 2018
Todays companies struggle to get the attention of their existing and new clients. While most of the advertising channels are proving to be less and less effective. However one channel stands strong - recommendations of family and friends. Birdchain aims to create an environment where companies can reach its customers with rich media messages and content. Birdchain App will have an user-friendly look of regular instant messaging app. But instead of simply allowing to communicate, it will offer incentives in Birdchain tokens to engage and share advertisement with their friends and family. Creating an instant viral platform. Furthermore Birdchain will offer more than one way for companies to advertise and people to earn crypto. Deliver A2P messages, take part in surveys, rich text media and monetization of private information - all in one application.
Birdchain will adapt various solutions of blockchain to employ mobile phones of regular people. Businesses will be able to send A2P SMS through them without using services of corporate middlemen.
2017 - 2018
Mar - May, 2018
4 weeks after ICO
6 months after ICO
$2 336 282
Attention. There is a risk that unverified members are not actually members of the team
$50 498 220
BIRD CHAIN is a decentralized application (DAPP) with a user friendly look as that of the regular messaging application which enables the users to easily solve real-world business problem through the earning different cryptocurrencies
The platform use enables the user to easily get rewards by the selling their unused messages and private information to different businesses hence improving the efficiency of these businesses. This makes the project viable and I would invest in it.
The project does not consider possible technical and legal limitations of the possibilities of A2P SMS from both the government and the operators. The project does not consider the issue of traffic flow and users to messengers. The forecast for 2018-2020. - A2P traffic starts to grow, but the average annual growth rate is a few percent, the market stagnates and you can talk about the saturation of the market in the medium term. In the structure of all A2P SMS, the most significant segments are banks and retail companies. which includes a segment of advertising messages. At present, these segments together account for 90% of all traffic. However, large customers are increasingly using the direct purchase of SMS from operators.
There is no prototype of the Birdchain platform. Birdchain's solution does not have sustainable competitive advantages and product can be easily copied. The product development roadmap is devoid of useful information and noted timelines are stretched over a longe period of time. The company presents a convincing analysis of the attractiveness of the platform only for customers of A2P SMS - organizations, but the success of the solution will depend on whether the critical mass of users in the ecosystem is typed, ready to provide unused SMS for distribution. The business model of the project is trivial and quite typical for its sector - it does not provide the company any competitive advantages and easy to copy. The business model of the company has a serious vulnerability in the form of response from mobile network operators for which the Birdchain business is not complimentary. The readiness of the critical mass of users to work on the model proposed by Birdchain is not verified. The company does not provide a detailed cost structure and justification of the investment needs. The company does not provide adequate current and achievable financial forecast. The average size of the investment round for a company comparable to Birdchain is $ 1M. (according to PitchBook given the company's lifetime and product status). The bonus pool for team is 27% of the tokens. There are no mechanisms to ensure future distribution of profit for the tokens holders.
Bonus Schemes (27% of the tokens.) should Not Be Linked to KPIs Performance. Part of the project participants work full time in JSC "Vertex".
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