Advertising
A standard for developers to advertise their app or game in the app store, paying AppCoins to the user for 2 minutes of attention. Blockchain provides proof-of-attention and guarantees against repudiation, double attribution, and fake identity.
In-app Purchases
A solution for purchase and billing digital items using AppCoins inside games and apps. The developer integrates it once and it works across all app stores. Users have an easy way to pay for items with AppCoins bought with fiat currency or previously earned through advertising.
App Approval
A new trust model where developers are ranked as “Trusted”, “Unknown” or “Critical” according to their track record of transactions in the blockchain.
The protocol re-designs the financial transactions (such as advertising and in-app billing inside the store) creating efficiencies by disintermediation and routing back the value to the economy in a virtuous loop.
Being an open protocol implemented as open source software, it gives the trust back to the industry and provides guarantees of data transparency to users.
As it is adopted by different app stores, the development effort of the protocol is shared and the app developers are only required to perform an API integration once.
2017 Q3 Aptoide supports AppCoins
2018 Q2 Open Source reference implementation
2018 Q3 AppCoins Software Foundation
2018 Q4 Pre-load Tier 1 OEMs
Verified 39%
Attention. There is a risk that unverified members are not actually members of the team
The companies strategy completion requires engaging 4 to 6 app stores like Aptoid. However, there is no information about the willingness of such app stores to implement AppCoins If there is a significant economic effect from the implementation of the token, other app stores will go along the path of Aptoid.
The project can be characterized as the part of Aptoid's roadmap. The main benificaries of ICO are Aptoid's shareholders. A minimum viable product (MVP) is not presented. The business model of the project is trivial and quite typical for its sector - it does not provide the company any competitive advantages, it is easily replicable. Regarding the AppCoins ICO (chapter 7), 40% of all tokens generated will be offered in pre-sales with significant (30%) discount. Hard cap ICO makes up 15.3 million USD. However within two rounds of financing parent Aptoide raised to date $5 mln. The financial forecasts provided by the project are unrealistic (the breakeven point occurs within 6 months).
AppCoins supported by Aptoide Team so team remenurations is include in previous Aptoid's investments.
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