Airbloc (PreICO) Airbloc (PreICO)

Airbloc (PreICO)

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So how do I get to see the products I searched on ads? Your personal information such as search history, location, app installs are being compromised at this moment. Some apps even illegally monetize personal data to advertising agencies. But sadly, to the data owner, nothing is rewarded in return. Submit your interest data on AIRBLOC via AIRBLOC Main Client Service. When this data is sold to advertisers and used at AIRBLOC Data Marketplace, rewards will be given to users. With more data provided, and with better data quality, there will be greater rewards returned to users. Ads are displayed according to user’s interest data, and AIRBLOC can offer various ad configuration settings. Advertisers can reach out to those who might actually be interested in its products and/or services. At the same time, users will view preferred ads as a useful type of information.
Jun 19, 2018
Jul 19, 2018
100% completed
$7 500 000
75% hard cap completed
Hard cap 9 900 000 USD
ongoing
Apr 23, 2018
May 1, 2018
100% completed
Raised funds - no Data
past

About Airbloc (PreICO)

Airbloc is a blockchain-based, decentralized and transparent ad data trading network and a DAPP.

Here’s how it works. When a user submits data directly to Airbloc Main Client Service, the advertiser pays fee to the user group who are likely to purchase their product and buy interests data from Airbloc Main Marketplace. Also, to the individual users who are exposed to ad campaigns, rewards will be given.

How simple is it? Users as an original provider to ‘interests data’ can regain their data rights, and advertisers can now make improved targeted ads with accuracy based on both direct and indirect data types. This interests data is not legally violated if you have already paid for its value and transferred data ownership. Therefore, advertisers have the legal freedom to use this data. The increased flexibility of data utilization allows advertisers to do all sorts of testing to maximize effectiveness for targeted ads.

To collect data with reliability, Airbloc continuously validates the credibility of each user, the data providers. Personal information, survey responses, and behavioral data are used for credit score computation and bigger reward will be given to users with high credit ratings. Directly collected personal interests data that are below certain credit limit cannot be sold on Main Marketplace.

In Airbloc, ads can become a useful piece of information, not a noise. This is because users can configure types of ads to be viewed and not to be viewed on Airbloc’s Main Client Service. Based on users’ preference configured, Airbloc ecosystem will allow a transparent trading of both data and ad exposures.

Airbloc will issue 'ABL tokens' as means to buy and sell data and ad exposures. This token can be used as a compensation to reward individual users, the data suppliers, and can also be a means of payment to the data consumers. The initial token is based on the ERC20 standard which initially runs on Ethernet main network, and these purchased tokens can later be exchanged for tokens on Airbloc’s own network.

Features

AIRBLOC protects individuals’ data privacy, rewards Data Providers and provides full data transparency and traceability.

AIRBLOC users can directly submit data to the blockchain data supply chain.

AIRBLOC users can track and control their data transactions, as well as monetize their own data.

AIRBLOC users cannot influence the type of ads they receive, they become passive advertisement consumers as they cannot control preferred ad types.

AIRBLOC users will receive revenues generated from actual data usage or sales. During this process, a middle-party intervention is impossible, and the majority of revenue generated will be returned to AIRBLOC users, while a minimum level of revenue required for network operation will be charged.

When a Data Consumer cannot find a desired data set on the AIRBLOC Data Marketplace, they can run data campaigns on AIRBLOC to find the specific data type they are looking for.

AIRBLOC offers two types of tokens. One is the AIRBLOC (ABL), and the other is AIRBLOC Reward (AIR). ABL is a transferable ERC20 token, and AIR is a non-transferrable token belonging to Users, but can later be converted into ABL on a 1:1 ratio.

Roadmap

  • November, 2015

  • Establishment of a Search Engine Company - Where our Research Journey on Big Data Started.
  • July, 2016

  • Changed Orientation towards an Ad-Tech Company - The Beginning of Massive Data Collection.
  • June, 2017

  • A People-based Analytics and R&D for Technology.
  • October, 2017

  • New Business Development on DMP and Blockchain.
  • Read More
  • March, 2018

  • Publication of White Paper and Pre-Sale of DMP Token.
  • June, 2018

  • Release of AIRBLOC Network Test Net.
  • September, 2018

  • Release of AIRBLOC Pilot Version.
  • 1Q, 2019

  • [AIRBLOC Network Milestone 0] Release of AIRBLOC v1.0 Phase 1: Transaction of direct and/or indirect interest data (Ad Data Network).
  • 1Q, 2019

  • [AIRBLOC Network Milestone 1].
  • 2Q, 2019

  • [AIRBLOC Network Milestone 2] Release of AIRBLOC Network v2.0 Phase 2: Advertiser-led Campaigns (Ad Data Network + Ad Network).

Materials

Airbloc (PreICO)

Activity

Posts:
71
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Followers:
893
LOW
Likes:
850
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Rating:
4.80
VERY HIGH
Reviews:
26
LOW
Followers:
1 122
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Tweets:
53
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Members:
1 254
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Alexa
Rank:
217 396
HIGH
Delta:
-3 406 264
Year commits:
2 610
Watchers:
41
Stars:
41
Forks:
21
Open issues:
1
Videos:
4
VERY LOW
Subscribers:
29
VERY LOW
Views:
8 416
LOW
Likes:
26
VERY LOW
Dislikes:
2
LOW

Team

Verified 86%

Attention. There is a risk that unverified members are not actually members of the team

CEO & Co-founder
unverified
Dev Team Lead & Co-founder
verified
Back-end Part Lead & Co-founder
unverified
Design Team Lead PM & Co-founder
verified
Blockchain Software Engineer
verified
Byeongsu Hong
Blockchain Software Engineer
unverified
Front-end Part Lead
verified
Mobile Software Engineer
verified
Front-end Software Engineer
verified
Back-end Software Engineer
verified
Customer Growth Part Lead
verified
Back-end Software Engineer
verified
QA Engineer
verified
Back-end Software Engineer
verified
Mobile Software Engineer
verified
UI Designer
verified
Customer Growth Manager
verified
Business Growth Manager
verified
Back-end Software Engineer
verified
Brand Designer
verified
Mobile Part Lead
verified

Advisors

Verified 14%

Attention. There is a risk that unverified members are not actually members of the team

Serial Entrepreneur & Blockchain Evangelist
unverified
Jason Han
CEO, Kakao Blockchain Subsidiary
unverified
Sungjae Hwang
Serial Entrepreneur, Blockchain Evangelist
unverified
Digital Transformation Strategist and Investor
unverified
Data-driven Technical Entrepreneur & Growth Hacker
verified
Timothy Yang
Chief Strategy Officer, 42 Media Corp.
unverified
Wonkyung Lyu
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Co-founder & Dev Team Lead. As a co-founder of Airbloc, I do believe the Airbloc can be a game changer to make digital advertising market more transparent and more efficient. :-)
Naeun Kim
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
PM, UX Designer
Hyojun Kim
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I design the architecture and token economy of the Airbloc. Also, I develop our own data validation blockchain network called Aero.

I think Airbloc will play as a role of game-changer on the data market. While fairness and transparency is the most crucial thing for data exchange network, Airbloc gives the provable trust through decentralization.
Woojung Kim
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
As a front-end and as a blockchain enthusiast, I am going to do my best to build up MVP(Minimum Viable Product) and I am going to research and study how to build trust between members through Airbloc network, how incentives make better token economy. And above all, I will focus on how to make democratic community.
Jaewan Lee
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Thanks for interesting .
i'm PRManager & SmaretContract Developer on Airbloc
our project has a goal to innovation on Personal Data Market Place
Chanhee Lee
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
My role is develop a visual part of services which users can see and directly interact. (Front end Developer)
Every data we create is truely valuable. but we can't get any rewards, Ad Agency or Big company collect silently and may abuse that. This project will helps about that kind of problem.
Yunseop Song
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
AB180!
Seonggun Ahn
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I'm in charge of Customer Growth and think that our ICO project can be helpful in the advertising market.
Hyungchul Park
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Airbloc, awesome project!
Jinwook Jo
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
As a QA engineer, I think this is a good project.
Juhong Jung
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I just enjoy DATA
Jinyoung Seok
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I am Blockchain Software Engineer.
Hotaek Won
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I am UI designer. Our project is a difficult one, but we have to deal with it one day, and we have the possibilities because we have been pondering for a long time.
Jaemoon Lee
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
I am in charge of marketing this project. I think this project is very cool because first, we were very successful team in the Ad tech industry and I believe in my team. Second, ad tech is very suitable for blockchain project.
Yongwon Choi
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
-
Sungho Song
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
software engineer
Hyungmin Kim
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Branding Designer
Kyoungmin Jung
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
There will be huge impact for Ad & Data exchange market with Airbloc.
Seo Wooseok
As a team member, сan you tell us about your role in the ICO project? What do you think about idea?
Advisior

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