The ADZbuzz / ADZcoin project aims to solve multiple problems for various groups of people. In order to better understand the scope of the project we will first of all list all these problems. Problems For Web Publishers The ad blocking issue for publishers is real, and according to a study conducted by Pagefair, the total revenue that publishers have lost because of it in 2015 amounted to 22 billion dollars. This is mainly because ad blocking has gone mainstream and the amount of users grew by over 40% in just 1 year.
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