BRND Token, the main token of the Brand Tokens ecosystem, is a Token as a Service (TaaS). Businesses can create their own unique token (xB) on the Brand Tokens network. With their own unique token, businesses can reward their customers easily without changing their brand image.
We are helping users to get more fun, better deals, and a new way of providing valuable feedback to brands. Token data aggregation enables new ways of content exploration and distribution, making recommendations from friends more valuable and trustworthy.
Despite the dominance of the loyalty rewards system, the existing model is broken. Several customers would never redeem their points and those who would find the process unclear. This Whitepaper showcases the current system of loyalty rewards industry and presents the case as to why a blockchain-based loyalty reward system is better placed to change the industry. Brand Tokens is a loyalty reward and exchange platform driven by blockchain. We are engineering revolutionary new use cases and a new way of building loyalty between brands and users. With our help, brands can issue, manage, and utilize blockchain-based loyalty tokens to reward and provide a new, better, and flawless experience for customers. Tokens are easily exchangeable, liquid, and priced in real-time mitigating overhanging liability from incumbent loyalty solutions. Brands get a low cost, instant gratification system to keep current customers happy and attract AI profiled new ones effectively.
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