About Victor Ronco
A devote advertising, digital and marketing profesional with over a decade of international experience with leading global firms such as Banco Santander, Red Bull, Danone and Volkswagen Group. My job consists of understanding the change that technology produces on society in order to design and execute measurable, creative and innovative projects for adding real value to consumers.
My passion for work extends on coaching brands, agencies and organisations for defining and implementing routes for entering the disruptive digital economy.
In addition, I’m an international speaker and business school profesor giving lectures on digital transformation, sharing economy, blockchain, employer branding or e-commerce among other innovation topics.
Proven skills:
✓ Digital Marketing (Mobile, Social Media, CRM, …)
✓ Digital Advertising (RTB - Programatic Buying, SEM, Display,…)
✓ Content Marketing (Branded Content, Crossmedia, transmedia storytelling, licencing, PR…)
✓ User Experience (CRM, UX, UI, customer journey,…)
✓ Employer Branding (digital workplace, employee engagement,…)
✓ Digital Transformation (plan and execute cross-department iniciatives)
Education
