Opportunities:
COMSA has very strong backings from the Japanese corporate world, with established businesses lined up to do ICOs on the COMSA platform.
As COMSA is targeting established corporations including public companies, the market can be very large if COMSA is successful.
Japan is one of the more crypto-friendly countries in the world, with many merchants accepting Bitcoin as payment. It would make it easier for COMSA to achieve its vision.
Tech Bureau received $25 million of funding from VC firms, which means it has passed the rigorous due diligence of institutional investors.
Concerns
CMS tokens are not very useful. The biggest driver for CMS price seems to be the burning of revenues from the conversion fees generated by COMSA CORE, but it is unclear how much the fees will be. Other than this use, CMS tokens are not very useful because people can contribute into ICOs on the COMSA platform using other cryptocurrencies such as BTC and ETH, reducing the needs for CMS tokens.
The use of COMSA CORE and NEM platform makes this ICO seemingly overcomplicated. A lot of the hurdles can be avoided by just running ICOs on the Ethereum blockchain. This project seems to benefit NEM more than CMS token holders.
COMSA aims to be primarily an ICO platform that allows tokens be on the NEM platform. Right now, Ethereum is the dominant platform for ICOs, with 83 of the top 100 most valuable tokens being ERC-20 tokens. Network effect is huge for ICO platforms, so it would be difficult for COMSA/NEM to gain a significant market share over Ethereum in the ICO space.
The project is probably going to have a hard time expanding beyond Japan because of language and culture barriers.
COMSA focuses solely on ICO so it is more exposed to the regulatory uncertainty around ICOs.
There are two established companies lined up to do an ICO on the COMSA platform but it is unclear what the tokens for the two companies are going to be used for. It won’t be directly used as equity stake, so each company would need to find a way for the token to be useful and valuable. It might involve changing the business model of the company for the token to make sense.
Dilution is high for an uncapped raise. Since ICO participants receive 50% of the total tokens, for every $1 in contribution, fully diluted market cap will increase by $2.
We believe decentralized exchange is the future for crypto. We are not excited about the prospects of Zaif, a centralized exchange. However, COMSA will spend a portion of the proceeds to build out Zaif.
Conclusion:
Overall, we are neutral about this ICO for both its short- and long-term potential. Our thoughts of the tokens for short term and long term are as follows:
For short-term holding:
Neutral. Uncapped raises are generally not good for short-term because there is no unmet demand. Everyone who wanted to participate can do so.
COMSA has generated pretty good market awareness, so we believe it is going to have a fairly large market cap right off the bat.
For long-term holding:
Neutral. This project is very exciting and can bring established companies into the crypto world. However, we believe that CMS tokens are not very useful. Even if COMSA as a project is successful, CMS tokens may not necessarily benefit from it.
