The Floor

The Floor

The Floor, based at the Tel Aviv Stock Exchange (TASE), is a global Fintech Innovation Center working with six of the world's largest financial institutions. The Floor operates a Reverse Innovation Platform through which it sources business pain points transformed into solutions from the Fintech ecosystem and its innovation labs. Empowered by its tier-1 bank partners, The Floor is shaping the “Bank of the Future” by leveraging exceptional technologies and expertise.

О проекте The Floor


Israel is becoming one of the leading hubs for blockchain innovation. As a society centered around defense on both the military and enterprise level, the country produces cutting-edge tech to incorporate into the economy. Israel has a rich background in the cyber, fintech, and cryptography industries. Disciplined workers enter the workforce regularly after training in the defense force, ensuring an abundance of talent always exists. The fusion of revolutionary institutes of higher education along with the propensity for tech startups in the region gives Israel the potential to be the world’s leading blockchain innovation center. The success of our Blockchain initiatives lead us to create the Blockchain Factory. A 6 months mentor driven early stage program with a vision to build blockchain applications for the banking industry driven by deep tech and exceptional entrepreneurs.


1 155
1 136


Avi Cohen
Co-Founder, CEO
Moises Cohen
Co-Founder and Board Director
Gil Devora
Roberto Mancone
Chief Operating Officer at Innovation DAC
Barry Childe
Former Head of DLT & Cryptocurrency Technology-
Juan Jimenez Zaballo...
Head of Corporate and Investment Banking Innovatio
Planning an ICO? We can help with a wide range of support for all stages of your ICO