Blockasset

Blockasset is an upcoming athlete NFT platform and marketplace, built on Solana. Blockasset aims to bridge the gap between athletes and their fans with athlete-verified exclusive NFTs and fan experiences.

Athlete NFTs are now a multi-million dollar industry that enables sports enthusiasts to immortalize sporting moments and interact with athletes 1–1. Unlike tangible sports cards and memorabilia that can be easily faked, digital sports cards & artwork NFTs are securely minted on the blockchain, tracking and storing the ownership & authenticity of the item.

Blockasset is creating a revolutionary way for fans and athletes to interact and connect with each other by way of multiple touchpoints that provide benefits for both the fan and the athlete.

Web2 was a world dominated by centralised, social media companies, where the user was the product. Blockasset is creating a Web3 social platform where fans and athletes can interact and benefit from one another via the power of athlete tokens, NFTs and web3 powered social tools.

Social tokens are not a new concept. Chilliz and Socios have embraced social tokens that allow sports club fans to have a say on their team. Blockasset is taking this one step further by allowing fans to interact with athletes and other super-fans directly, and with the possibilities and benefits decided only by the athletes and the fans.

Each athlete on the Blockasset platform will have their own athlete token. For example, Liverpool star Trent-Alexander Arnold could release a token, $TRENT, that his fans can access via the Blockasset platform.

Blockasset puts an athlete’s brand back in control of the two most interested parties—the athlete and their fans.

Athlete tokenisation allows fans to connect with athletes in a way that is mutually beneficial to both. As fans become stakeholders in an athlete token ecosystem, a partnership forms between fans and athletes bonding them together towards their collective success.

Athlete tokens are a way to organise fan communities; they create a reward system and incentivisation to both the athlete and the fan to drive growth by being a good community member and creating value for everyone involved.