KICKICO

Opportunities:
The crowdfunding industry is large, and if KICKICO is successful, it can become a leader in a large and growing market.
Network effect is present. The more users / projects KICKICO has, the more valuable the platform is.
The blockchain/cryptocurrency industry is growing quickly. It makes sense for small-sized blockchain projects to raise money through KICKICO because KICKICO is the only blockchain-based crowdfunding platform.

Concerns:
KC tokens’ biggest use case is the ability to use as payment for KICKICO projects. However, the acceptance of KC is entirely voluntarily by the individual projects. So if those projects choose not to accept KC tokens, the tokens won’t have much utility.
I don’t think companies will use KICKICO’s platform to launch their own ICO. A multi-million ICO hosted on a Kickstarter-styled website just doesn’t look professional.
I believe that similar to Kickstarter, KICKICO is more suited to smaller scale fundraising projects.
It seems like the biggest advantage KICKICO has over the major players is the fees. However, KICKICO is not necessarily cheaper than current solutions. For example, Indiegogo charges 4% (same as KICKICO) when crowdfunding goal is met.
In the white paper, KICKICO mentioned that projects with deep pockets now dominate the crowdfunding platforms. However, I would imagine that the same is also true for KICKICO – projects with a large budget can make their campaigns more professional with more PR and marketing.
KICKICO is a two-sided platform which means that in order to be successful, KICKICO needs to attract both projects and contributors at scale quickly. Fundraising in cryptocurrency may create another hurdle that makes it more difficult for users to get on-board.

Conclusion:
Overall, I dislike this ICO for its short-term potential and am neutral about its long-term potential. Our thoughts of the tokens for short term and long term are as follows:
For short-term holding:
Not good. The hard cap of 200,000 ETH is too high and allows everyone who wants to contribute into the project to do so, leaving no unmet demand to prop up token price.
For long-term holding:
Neutral. The success of KC tokens hinges on 1) the success of the KICKICO platform, and 2) whether KICKICO projects accept KC tokens as payments. Since crowdfunding is a rapidly growing industry, there are a lot of competitors in this space already. I am not sure if KICKICO can beat the existing, more established competitors.

KICKICO is a working platform that aims to simplify the crowdfunding process for companies while minimizing fees. Today’s crowdfunding platforms like Kickstarter and Indiegogo charge fees of around 15% as a minimum. KICKICO, in contract, charges a fee of 4% in Ether once the campaign is completed (an additional 4% fee is charged if the crowdfunding campaign releases its own token as part of the campaign).

You can view active campaigns on KICKICO.com today, including two video games. Creating a campaign is easy and available to anyone.