XR Association

XR Association

XR Association (XRA) is a global industry coalition that promotes augmented, virtual, and mixed reality technologies. It focuses on advocacy, education, and collaboration to accelerate the adoption and development of XR, supporting innovation and shaping policies for a connected immersive future.

약 XR Association

The XR Association promotes the dynamic global growth of the XR industry, which includes virtual reality, augmented reality, mixed-reality, and future immersive technology. XRA is leading the way for the responsible development and adoption of XR by convening stakeholders, developing best practices and research, and advocating on behalf of our members and the greater XR industry.

The XR Association represents the broad ecosystem of the XR industry including headset manufacturers, technology platforms, component and peripheral companies, internet infrastructure companies, enterprise solution providers, and corporate end-users. The founders of XRA are Google, HTC Vive, Microsoft, Oculus from Facebook, and Sony Interactive Entertainment. To learn more about XRA membership, visit xra.org/joinus.

Liz Hyman
XRA CEO
Joan O’Hara
SENIOR VP OF PUBLIC POLICY
Staff Stephanie Mont...
SENIOR VP OF RESEARCH AND BEST PRACTICES
Christina Sawyers
CPA, CHIEF FINANCIAL OFFICER

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