MoonShard solves the problem of user disengagement by creating a
seamless interruption-free customer experience, whether the user is
online or offline. Businesses must provide such an experience since
their customers are accustomed to interacting with brands both
online and offline and no longer tolerate an influx of advertising
messages. Today’s customers demand more. They want an engaging
customer experience, unifying online and offline interaction into
one coherent path.
Existing solutions hardly solve this problem as they are primarily
geared at only sending advertising messages. By contrast, MoonShard
creates a coherent online/offline customer experience by providing
relevant and engaging interactions. MoonShard achieves this with
engagement of users situated in a specific physical location in an
online interaction with the business and other users, as well as
through conversion of online activities into offline: shopping,
visiting physical establishments (such as cafes, restaurants, theme
parks, etc.).
A familiar easily recognizable interface allows users to engage
easily; MoonShard looks like a messaging application with embedded
location-recognition as an inherent part of interactions between
consumers and businesses.
Using MoonShard, businesses can create their own local communities
and communicate with users who are situated in a specific location.
At the same time, MoonShard provides businesses with a set of tools
to increase the users’ engagement. Users can also find other users
nearby and chat with them.
MoonShard applies mesh network technology to create these local
communities. Many key components are based on the open source
solutions, in particular, the Matrix communication protocol and
Ethereum blockchain, which provides advantages in terms of
development and support.
MoonShard has four sources of revenue that include commercial
business accounts, an advertising platform, paid check-ins for
businesses, and transaction fees received from an integrated
digital marketplace.
MoonShard is unique when compared to its competition. Offering an
innovative combination of hyper-locality and high interaction,
MoonShard leads to the consumer engagement between businesses and
users.
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