Does your team have a well-balanced function? You should avoid having both sales and marketing roles. This is because the strategic activities of marketing and the individual business negotiations and customer proposals of sales require different expertise. To build a marketing organization, it is important to have an appropriate team structure and division of roles. By assigning a dedicated marketing person, you can carry out strategic marketing activities. This contributes to accurate response to customer needs and improved competitiveness. Show the power of marketing strategies to spread effectively Something exciting. It is not enough to simply have a great product and how much value the product brings to the world. The project needed to deliver that message to people. But there is a shortage of human resources at startups and no knowledge of Web3 at companies. CS comes up with a clever strategy to set itself apart from other competing products and say that it is the only product that can directly solve users' problems. It will develop advertising and sales promotion activities to spread the unique value of the product.
