After the success of this first implementation, IMP is the next step in an agenda towards providing self-sustaining websites. Our own token and an advertising platform, designed as a prominent alternative to the common online advertising approach. Besides the security and the egalitarian PoW distribution that strengthens Webchain –the blockchain IMP tokens are built on–, our advertising platform will remarkably reduce the online marketing costs by offering direct advertiser-publisher transactions along with a way to gain a rebate through a referral program. IMP token is a digital currency used for payments within our platform with favorable conditions compared to other available currencies.
IMP is a utility token that focuses on the functionality of today's advertising. We're not only changing the rules of the CPM game, but paving the way for the future of web advertising; IMP tokens guarantee the possibility to maintain a website, from revenue to hosting, and create an economic environment based on impressions generated through websites without having to exchange to other currencies.
Attention. There is a risk that unverified members are not actually members of the team
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