Advertising in the third millennium took a turn from the strict advertising ethics of the 50s and the 60s, focused on social revindication of conventional, centralized economic structures, to technologically revolutionary campaigns, specially set on the internet and able to surpass any monopoly.
Companies like Google & Facebook rule the current online advertising business, creating billions of dollars through arbitrary standards that fuzzily limit the possibilities of certain content to be published.
Contrary to this, our project was designed with the idea of presenting a profitable and powerful alternative to invasive advertising by letting users and webmasters work together for a better internet.
CoinIMP is a JavaScript mining service that successfully provides legal and transparent browser-based mining experience with the lowest fees on the market. The idea of browser-based cryptocurrency mining has been around for a while, being used by malicious actors and minting Cryptojacking as a new term with a negative connotation.
This followed the social experiment created by The Piratebay which proved that regular users don’t complain about browser mining as long as it is transparent and created in good faith to protect users from annoying and potentially harmful ads. CoinIMP made this from day one, through a browser mining service that is secure, transparent and safe.
CoinIMP was our first step towards a simple, yet challenging objective: allow truly self-sustainable websites, where web owners can gain enough profit from their work while providing quality content.
IMP is short for “Impression”, a marketing term that indicates the number of times a particular piece of content is displayed without having the user perform any additional action.
The project itself expects to revolutionize the modern advertising market, making it more competitive and profitable for all the participants at the same time. Tokens bough on token sale will be exchangeable for at least 1000 impressions. IMP is built on Webchain, a blockchain based on a customized version of CryptoNight, its interface is also compatible with ETC, what enables developers to create their own DApps and launch tokens with ERC20 & ERC223 smart contracts, secured by Websites and Internet of Things.IMP is a utility token that focuses on the functionality of today's advertising. We're not only changing the rules of the CPM game, but paving the way for the future of web advertising; IMP tokens guarantee the possibility to maintain a website, from revenue to hosting, and create an economic environment based on impressions generated through websites without having to exchange to other currencies.
Q1 2018
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2019
Verified 0%
Attention. There is a risk that unverified members are not actually members of the team
Verified 0%
Attention. There is a risk that unverified members are not actually members of the team
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