Bigbom Eco

Bigbom Eco serves as a decentralized advertising ecosystem for all parties involved in online advertising, inclusive of advertisers, service providers, content publishers, advertising channels, platforms and more. Bigbom Eco is developed with DApps technology in mind, using the ERC-20 standard of the Ethereum platform. We are proud to say that all data linked through Bigbom Eco is transparent, accurate, automated and immutable. Bigbom is part of the Bigbom Eco ecosystem. Bigbom utilizes an auto-optimized advertising system on an array of channels, such as Facebook, Google, Instagram, or Twitter. This system has been developed with Machine Learning and AI technology to facilitate the automatic optimization of advertisements, thus removing intermediaries in the decision-making process. Bigbom will automatically deactivate the ads that exhibit low conversion rates or incur higher cost prices than expected. Advertisers will be able to manage ad campaigns according to KPIs, and the system will then automatically allocate the budget towards efficient ads, campaigns and channels. This helps advertisers conserve 80% of the campaign implementation effort while saving 20% of the cost. It also helps increase revenue and return on investment (ROI). The goal of companies and advertisers is to maximize marketing effect while minimizing marketing cost. In order to reach this goal, they have to target the right audience using the right channel at the right time.