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Bentive tokens is used primarily as a cash-back token, to fuel and support the world’s cash-back ecosystem. Bentive is fast, frictionless, and costless.
The advertising industry is expected to be worth nearly US$600 billion as of 2018, and cash-backs (or rebates) make up a huge percentage of any business (or brand’s) marketing expenditure. However, the industry is still plagued by inefficiencies and high maintenance costs. By some estimates, it costs businesses billions of dollars each year when it comes to distribution and support.
Bentive’s innovative solution and platform will help create a fast, frictionless, costless, and highly scalable way to provide cashback to consumers, and businesses can rest assured their bottom-lines are taken care of. Consumers benefit as well, from instantaneous receipt of cash-back value in form of Bentive tokens, which can be traded or sold.
