The platform being developed provides secure, credentialed provenance data and streamlined payments to enable beef producers to better capture the opportunities of the growing demand for Australian beef from Asia’s rapidly emerging middle classes. The platform does this by providing consumers with access to immutable provenance data on the meat they are buying – giving them surety about the product’s origins and characteristics. Producers gain access to customer data and feedback to drive continual improvement.
Verified 0%
Attention. There is a risk that unverified members are not actually members of the team
Verified 0%
Attention. There is a risk that unverified members are not actually members of the team
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