Established in 2013 and headquartered in London, UK, in 2016 Bank4YOU transformed into Bank4YOU Group, an international consortium of fin-tech service companies operating within the electronic mobile payment services arena. FCA License No715451, issued by the UK's Financial Conduct Authority authorizes Bank4YOU to provide credit.
Bank4YOU Group provides customers with a wide range of pre-paid card options as well as other financial solutions. State of the art fin-tech products are developed for people with active lifestyles, such as students, tourists, migrant workers, and frequent travellers.
One of the biggest concerns for most people travelling to another country for extended periods is how to obtain access to banking services without the need to be a resident of that country. Bank4You Group makes it really easy for visitors to make in-country as well as cross-border payments, without the need for proof of residency or a local bank account. Its secure money transfer is based on use of state-of-the-art mobile app.
Bank4You Group now intends to launch its own ICO in order to accelerate the goal of scaling its service rollout across Africa, Asia, and Latin America. Based on current Bitcoin pricing and investments achieved by other similarly sized projects in the same sector, an indicative estimate for the total funding requirement is $10 million. This funding is required to support the company’s expansion into new markets and to develop enhanced services (including consumer micro-loans and the incorporation of Bitcoin and other crypto currencies within its money transfer services). It is expected to drive exponential customer growth, and the company believes it will have a signicant positive impact on its market value.
$7 535 815
$46 146 167
$9 895 176
The Mobile Money Remittance market is highly competitive and has high barriers to entry. There are a lot of strong players on the market, for example WorldRemit, which can quickly implement crypto-currency money transfer servicies. The company doesn't describe the market entry strategy into new markets. Bottleneck of expansion's strategy is choise of target markets.
There are no test releases available at this time. Product does not have sustainable competitive advantages. According to Similar Web, current mobile applications of Bank4you do not demonstrate good traction (Total Installs: 500 - 1K). The key component of project's business model is to set up a consortium of mobile operators. All mobile operators that have concluded partnership agreements will be able to give their subscribers the opportunity to receive or send cross-border payments to subscribers of all other partner mobile operators. HOWEVER, there is no information about arrangements and their status with each partner. The company does not provide the mechanism of return on investment The financial forecasts provided by the project are unrealistic (total expanses is less than 7% of revenue) A hard cap of 50 million USD seem excessive in comparison with companies, which was raised money at the same stage of development ((according to Pitchbook data) There is no detailed plan of spending the funds collected within ICO.
Founder and CEO of the Hirefone Group and VC backed Gosim.com, David specializes in developing successful strategies that deliver sustainable high growth. But neither Hirefone Group nor Gosim.com have not showed good traction.
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