حول Immersive Tech Week 2026
Immersive Tech Week 2026 (ITW 2026) is Europe’s leading festival dedicated to immersive technologies, where innovation, creativity, and business converge to shape the future of digital experiences.
Taking place on June 23–25, 2026 in Rotterdam, Netherlands, the event brings together 2,500+ professionals, 200+ speakers, and 100+ companies from over 90 countries to explore the latest developments in VR, AR, XR, and AI.
Structured as a multi-format festival, ITW blends conference content with hands-on experiences. The program includes keynotes, workshops, pitch sessions, roundtables, and matchmaking formats, designed to move from vision to real collaboration and business outcomes.
Key components of the event include the XR Expo, showcasing market-ready hardware and software solutions, and the iconic Church of VR, presenting some of the most innovative immersive storytelling experiences.
The agenda is built around a progression:
- Day 1 focuses on vision, strategy, and industry context
- Day 2 activates networking, pitches, and creative exchange
- Day 3 emphasizes roundtables, partnerships, and deal-making
Bringing together developers, creatives, researchers, corporates, and investors, the event explores how immersive technologies are transforming industries such as healthcare, education, media, and enterprise solutions.
At its core, ITW is not just about showcasing technology — it’s about building the next layer of digital reality, where physical and virtual worlds increasingly merge.
