The SPENDER platform is a new connective platform that protects consumer data based on blockchain technology and shares the consumer’s rights to their spending data, as companies currently segregate consumers from the profit generated using consumer spending data. A large portion of consumer spending patterns now exists online, but the size of offline consumer economy is still growing rapidly.
The problem of offline consumer economy is that the consumer’s spending data is exclusively used to generate profit for certain companies. This is a detrimental problem because consumer information is made unstable and because the consumers are segregated from the profit generated using their spending data.
To solve this problem, the SPENDER platform compensates anyone in the world for providing his/ her spending data. Blockchain technology uses the consumer’s payment data to provide basic services such as: analysis of each consumer’s spending pattern, monthly spending details, and recommendation of healthy spending habits. The points received through compensation will incite various partners to participate, and solidify the SPD’s position as the quintessential utility coin. By guaranteeing compensation for all parties – consumers, stores and companies – we will establish a fair ecosystem for the SPENDER platform.
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