QashBack

QB Platform provides an ecosystem which offers the following features to customers, merchants and reviewers:

Reward Based Reviews: Customers will be rewarded with QBKs by merchants for taking the effort to share their experiences on the QB Platform. The use of incentives will significantly reduce the polarisation bias that is systematically introduced by the current online review system. The customer will be rewarded, regardless of whether they submit a positive or negative review, and in doing so, will make online reviews more credible and consistent.

Behaviour Based Promotions: With permission from the customer, merchants will be provided with information that have been processed using QB's Artificial Platform ("AI"), information that is sufficient for merchants to offer promotions that are contextual and tailored to meet the needs of the customer.

Direct Customer-Merchant Engagement: Merchants will use QBKs as incentives to encourage customers to participate in certain actions or behaviour, for example to accept invitations to enter a contest or to take up a marketing promotion. These create opportunities for customer engagement and customer loyalty, yielding further ways to improve reputation.

Permission Based Advertising: QB Platform will reward consumers who agree to let their information be used for advertising by sharing part of the advertising revenues received. Consumers will also be rewarded for watching advertisements by participating merchants on the QB Platform.