Itheum is the world's 1st decentralized data brokerage platform that transforms your personal data into a highly tradable asset class. It provides Data Creators and Data Consumers with the tools required to "bridge" highly valuable personal data from web2 into web3 and to then trade data with a seamless UX that’s built on top of blockchain technology and decentralized governance.
They provide the end-to-end platform required for personal data to be made available in web3 for the first time in history and to enable many more wonderful and complex real-world use cases to enter the web3 ecosystem. Itheum provides the core, cross-chain web3 protocol required to enable personal data ownership, data sovereignty, and fair compensation for data usage - and this positions Itheum as the data platform for the Web3 and Metaverse Era.
Itheum has 3 Core Products that work in unison to enable new data to be generated and collected from the web2 world and for that data to then flow seamlessly into the web3 domain (via Data CAT - Collection & Analytics Toolkit). This data can be claimed by the Data Creators (users who originally generated the data) and traded using our innovative peer-to-peer data trading technology (via Data DEX).
Tools for structured and rich personal data collection and analytics. Anyone can use Itheum's Data CAT to seamlessly build apps and programs that can collect structured and rich personal data from users and also provide visual trends and patterns on the collected data (usually using fully anonymous or semi-anonymous analytics to protect the “Data Creator” — i.e. the user who generated the original data)
Suite of web3 tools for the seamless trade of personal data.
This product enables you (the Data Creator) to own and trade the personal data which was collected by the organizations who built apps on Itheum's Data CAT product. It unlocks the personal data from these organization silos and lets you trade your data on the open market with organizations and agencies that can derive value from these previously locked datasets.
Suite of metaverse, gaming and NFT aligned consumer products that appeal to the masses with a goal to enable mass adoption.
The concepts behind data trading and blockchain-backed data technology can be overwhelming for most people to grasp. This is a key reason why many of the current web3 data platforms have very low adoption and hype. For platforms such as Itheum to change the dynamic of data ownership we need large-scale bottom-up adoption - and this kind of adoption can only come if we build consumer products that "everyone wants to use".
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