The first platform that fully automates ad placement with influencers. Placement of the ad with 50 influencers takes as much time as placement with only one.
The AI recognizes when the the influencer has performed the advertiser’s task, then commands the smart contract to execute the payment.
AdHive brings about a new standard for native advertising, transforms the business model of an influencer marketing platform, and enables fast scalability across different markets.
Rewards for participants. Participants get a reward for actions such as advertisement placement on video, native advertising assessment, and completion of surveys.
Daily transactions. Smart-contract payment solutions could make token transfers daily to make financial management more flexible.
Complementary services. Advertisers can spend ADH tokens for analysis of all video channels to detect usage of keywords and brands they are interested in.
Anti-spam prevention. Bloggers pay a small commission for applying to ad task.
Sybil-attack protection. To prevent the situation of a Sybil attack during video assessment from affecting the rewards, the calculation of the rewards for community members depends of the amount of tokens held in wallet.
Payment for platform services. Advertisers will be motivated to use ADH tokens for launching campaigns and for monitoring video channels.
Payments between the participants. AdHive Classified provides additional services paid with ADH tokens 10. Compatibility. Easy integration to listing on cryptocurrency exchanges.
Attention. There is a risk that unverified members are not actually members of the team
$4 000 000
ADHIVE is an Artificial Intelligence controlled influencer marketing platform with block chain solutions. It fully automates all the steps of interactions with influencer in order to save a huge amount of time and effort for the advertisers.
Overall, we think that AdHive is a good ICO because of its ability to helps bloggers obtain monetization without the hassle of traditional advertising. When using its network, users can receive more profit from their original content and run successful advertising campaigns. While we don’t know the future for this ICO, we can expect that its a promising one.
Service offering automation and decentralization of advertising placement directly by the advertiser bypassing the "advertising agency" does not disclose the description of its project the technology of "exact hit" of advertising in the target audience. An attempt to substitute a complex process of media planning with some kind of automated service with an unclear targeting system seems questionable from the point of view of solving the main task - saving the budget and its competent allocation to achieve the goals of the advertising campaign. From the point of view of the investment subject such service seems questionable.
AdHive is going to significantly simplify interaction between advertisers and influencers putting them all in a win-win situation. The idea is pretty good, the team is strong enough to implement the platform. Don’t forget that the product is already close to the beta version, and more than 3000 influencers are already on the platform. There is a couple of small disadvantages we’d like to mention. The system is not flexible enough, a competitor with more diversified system may beat this mass-task idea. The difficulty of contacting advertisers and influencers, from the biggest to the smallest, nowadays is overestimated. Anyway, in general rank this project quite high.AdHive is the simplest and fastest way for an advertiser to distribute a video ad via thousands of digital media influencers on a single, reliable and trustworthy platform.
The Adhive project aims to resell the contacts with the audience of the influencers and provide complimentary services for the analysis and monitoring of video. The platform buys views from the influencers at a discount, and in lieu of this, they gain access to a mass advertising campaign. It is similar to contextual advertising; the only difference is that it is in video format. Similar to BitAir, Synapse, Indicoin it is also an ICO token having unique features. The margin for the platform is generated from the gap between the bid and offer prices which should remain sufficient as small influencers are satisfied to work for lower rewards. The influencers can sell their contacts at a wholesale price. The margin for the placement will depend on the goal – whether it is to grow the involvement of the rating influencers or grow the margins.
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